PENGARUH MANAJEMEN RANTAI PASOK TERHADAP KINERJA PERUSAHAAN PT INDOMARCO ADI PRIMA METRO

Gusti Tito Vali Y., 1311011075 (2018) PENGARUH MANAJEMEN RANTAI PASOK TERHADAP KINERJA PERUSAHAAN PT INDOMARCO ADI PRIMA METRO. Fakultas Ekonomi dan Bisnis, Universitas Lampung.

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Abstrak

ABSTRAK PENGARUH MANAJEMEN RANTAI PASOK TERHADAP KINERJA PERUSAHAAN PT INDOMARCO ADI PRIMA METRO Oleh Gusti Tito Vali Y. Kinerja perusahaan adalah suatu tampilan keadaan secara utuh atas perusahaan selama periode waktu tertentu, merupakan hasil atau prestasi yang dipengaruhi kegiatan operasional perusahaan dalam memanfaatkan sumberdaya yang dimiliki. Penelitian ini bertujuan untuk mengetahui apakah terdapat pengaruh signifikan antara manajemen rantai pasok terhadap kinerja perusahaan. Variabel manajemen rantai pasok di ukur dari beberapa indikator, yaitu, Strategic Supplier Partnership, Customer Relationship, Level of Information, Quality of Information dan Postponement. Metode pengumpulan data menggunakan kuesioner dengan uji regresi linier berganda. Objek penelitian ini pada PT Indomarco Adi Prima Metro, dalam penelitian ini karyawan PT Indomarco Adi Prima menjadi responden dan dianggap mengetahui bagaimana kegiatan operasional terkait manajemen rantai pasok untuk dimintai penilaian pada kuesioner. Responden pada penelitian ini berjumlah 119 reponden yang sudah mewakili dari jumlah populasi yaitu 123 karyawan. Hasil penelitian ini menunjukan bahwa varibel manajemen rantai pasok yaitu, Strategic Supplier Partnership, Customer Relationship, Level of Information, Quality of Information dan Postponement memiliki pengaruh positif signifikan terhadap kinerja perusahaan Pt Indomarco Adi Prima Metro. Perusahaan sebaiknya selalu memperhatikan hal-hal terkait manajemen rantai pasok untuk meningkatkan kinerja perusahaan, karena dengan menguasai manajemen rantai pasok dapat pula menguasai pasar dan operasional. Kata kunci : Kinerja Perusahaan, Strategic Supplier Partnership, Customer Relationship, Level of Information, Quality of Information, Postponement ABSTRACT EFFECT OF SUPPLY CHAIN MANAGEMENT ON COMPANY PERFORMANCE PT INDOMARCO ADI PRIMA METRO By Gusti Tito Vali Y. Company performance is a view of the whole situation over the company during a certain period of time, is the result or achievement that is influenced by the company's operational activities in utilizing the resources owned. This study aims to determine whether there is a significant influence between supply chain management on corporate performance. Supply chain management variables are measured from several indicators, namely, Strategic Supplier Partnership, Customer Relationship, Level of Information, Quality of Information and Postponement. Methods of data collection using questionnaires with multiple linear regression test. The object of this research on PT Indomarco Adi Prima Metro, in this research employees PT Indomarco Adi Prima become respondents and is considered to know how the operational activities related to supply chain management to be asked for assessment on the questionnaire. Respondents in this study amounted to 119 respondents who have represented the total population of 123 employees. The results of this study indicate that the supply chain management variables, Strategic Supplier Partnership, Customer Relationship, Level of Information, Quality of Information and Postponement have a significant positif influence on the performance of PT Indomarco Adi Prima Metro. Companies should always pay attention to matters related to supply chain management to improve company performance, because by mastering supply chain management can also control the market and operational. Keywords: Company Performance, Strategic Supplier Partnership, Customer Relationship, Level of Information, Quality of Information, Postponement

Tipe Karya Ilmiah: Skripsi
Subyek: H Ilmu Sosial = Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Program Studi: Fakultas Ekonomi dan Bisnis > Prodi Manajemen
Depositing User: 74042272 . Digilib
Date Deposited: 06 Apr 2018 07:21
Last Modified: 06 Apr 2018 07:21
URI: http://digilib.unila.ac.id/id/eprint/30887

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