ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PERMINTAAN KUNJUNGAN PARIWISATA DI TANJUNG SETIA, LAMPUNG BARAT

0711021050, GUELDO IBRAHIM (2013) ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PERMINTAAN KUNJUNGAN PARIWISATA DI TANJUNG SETIA, LAMPUNG BARAT. UNSPECIFIED.

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3.ABSTRAK .pdf

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Abstrak

Abstrak Penelitian ini bertujuan untuk mengidentifikasi profil wisatawan yang berkunjung ke Pantai Tanjung Setia, mengetahui kurva permintaan wisatawan terhadap rekreasi di pantai Tanjung Setia, dan mengetahui faktor-faktor yang mempengaruhi permintaan rekreasi di pantai Tanjung Setia Data yang diambil adalah data primer dan sekunder, dimana data primer diperoleh dari kuesioner yang disebarkan ke pengunjung dan data sekunder di peroleh dari instansi dan tempat rekreasi yang terkait. Alat analisis yang digunakan adalah menggunakan metode pengambilan contoh, metode analisis data, metode trend kuadrat terkecil, metode biaya perjalanan dan analisis regresi linear berganda. Hasil penelitian menunjukan karakteristik pengunjung Pantai Tanjung Setia sangat beragam, baik dari daerah asal, jenis kelamin, umur, pekerjaan, pendapatan, dan lain-lain. Analisis data biaya biaya perjalanan rata-rata berdasarkan zona terhadap jumlah kunjungan tidak berpengaruh nyata, karena adanya variasi musiman. Hasil analisis regresi terhadap faktor-faktor yang diduga mempengaruhi permintaan rekreasi menunjukan bahwa biaya perjalanan ratarata,dan fasilitas berpengaruh nyata terhadap permintaan rekreasi di Pantai Tanjung Setia. Kata Kunci : Pariwisata, Tanjung Setia, Biaya Perjalanan Abstract This study aimed to identify the profile of tourists visiting Tanjung Setia coast, knowing the demand curve for leisure travelers on the beach of Tanjung Setia, and determine the factors that affect the recreational demand on the beach of Tanjung Setia. The data is taken primary and secondary data, where primary data obtained from questionnaires distributed to visitors and secondary data obtained from government agencies and recreation-related. The analysis tools are sampling methods, data analysis methods, the method of least squares trend, travel cost method and multiple linear regression analysis. The results showed the characteristics of visitors Tanjung Setia is very diverse, both from the region of origin, sex, age, occupation, income, and others. Analysis of cost data is the average cost of travel to the zone by the number of visits had no significant effect, due to seasonal variations. The results of the regression analysis of the factors thought to affect recreation demand shows that the average cost of travel, and facilities significantly affect the demand for recreation in Tanjung Setia coast. Keywords: Tourism, Tanjung Setia, Travel Expenses

Tipe Karya Ilmiah: Skripsi
Subyek: A General Works = Karya Karya Umum
Program Studi: Fakultas Ekonomi dan Bisnis > Prodi Ekonomi Pembangunan
Depositing User: IC-STAR . 2015
Date Deposited: 13 Apr 2015 04:01
Last Modified: 19 Oct 2015 08:42
URI: http://digilib.unila.ac.id/id/eprint/8067

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