GILANG , ADI SAPUTRA (2025) COFFEE SHOP : STUDI TENTANG RUANG SOSIAL DAN POP CULTURE DI NUJU COFFEE BANDAR LAMPUNG. FAKULTAS ILMU SOSIAL DAN ILMU POLITIK, UNIVERSITAS LAMPUNG.
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Abstract
Penelitian ini bertujuan mengkaji fungsi coffee shop sebagai ruang sosial dan bagian dari budaya populer di kalangan masyarakat perkotaan. Studi ini dilakukan di Nuju Coffee, salah satu jaringan kedai kopi terkenal di Bandar Lampung. Penelitian menggunakan metode kualitatif dengan teknik pengumpulan data melalui wawancara mendalam, observasi partisipan, dan dokumentasi terhadap 10 pengunjung dengan latar belakang berbeda. Teori ruang sosial dari Henri Lefebvre (1991) digunakan sebagai pisau analisis. Hasil penelitian menunjukkan bahwa sejak dulu coffee shop telah menjadi ruang interaksi sosial, namun kini perannya semakin berkembang seiring perubahan gaya hidup. Nuju Coffee tidak hanya menjadi tempat menikmati kopi, tetapi juga ruang untuk berkumpul, berbagi cerita, dan mengekspresikan diri. Dengan berbagai aktivitas tersebut, Nuju Coffee turut membentuk budaya populer di kalangan masyarakat kota dan menjadi bagian dari gaya hidup perkotaan masa kini. Kata kunci: Coffee shop, Ruang Sosial, Pop Culture, Gaya Hidup, Nuju Coffee This research aims to examine the function of coffee shops as a social space and part of popular culture among urban communities. This study was conducted at Nuju Coffee, one of the well-known coffee shop chains in Bandar Lampung. The study used a descriptive qualitative method with data collection techniques through in-depth interviews, participant observations, and documentation of 10 visitors with different backgrounds. Henri Lefebvre's (1991) theory of social space is used as an analytical knife. The results of the study show that coffee shops have long been a space for social interaction, but now their role is growing with lifestyle changes. Nuju Coffee is not only a place to enjoy coffee, but also a space to gather, share stories, and express yourself. With these various activities, Nuju Coffee has helped shape popular culture among urban people and become part of today's urban lifestyle. Keywords: Coffee shop, Social Space, Pop Culture, Lifestyle, Nuju Coffee
| Item Type: | Other |
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| Subjects: | ?? 300 ?? ?? 301 ?? ?? 330 ?? |
| Divisions: | Fakultas ISIP > Prodi Sosiologi |
| Depositing User: | A.Md Cahya Anima Putra . |
| Date Deposited: | 28 Jan 2026 12:44 |
| Last Modified: | 28 Jan 2026 12:44 |
| URI: | http://digilib.unila.ac.id/id/eprint/95174 |
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