?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=Annisa+Fitri+Sabrina%2C+1321011035&rft.aulast=Annisa+Fitri+Sabrina&rft.aufirst=1321011035&rft.degree=Masters&rft.date=3+Juli+2015&rft.title=EFEK+CITRA+TOKO+DAN+HARGA+PADA+EKUITAS+MEREK+YANG+DIMEDIASI+OLEH+PERSEPSI+KUALITAS+(Studi+Pada+Konsumen+Produk+Private+Label+Brand+Di+Supermarket+Giant+Dan+Chandra+Superstore+Bandar+Lampung)&rft.inst=FAKULTAS+EKONOMI+DAN+BISNIS