@misc{eprints21559, month = {Pebruari}, title = {ANALISIS FAKTOR ? FAKTOR YANG MEMPENGARUHI EQUITY RISK PREMIUM PERUSAHAAN JASA DI INDONESIA}, author = {0811031036 M. REZA PRATAMA }, address = { UNIVERSITAS LAMPUNG}, publisher = {FAKULTAS EKONOMI DAN BISNIS}, year = {2016}, url = {http://digilib.unila.ac.id/21559/}, abstract = {FAKTOR ? FAKTOR YANG MEMPENGARUHI EQUITY RISK PREMIUM PERUSAHAAN JASA DI INDONESIA ABSTRACT This research aims to knowing the effect of factors that affect the equity risk premium of service companies in Indonesia on 2011 until 2014 with 2010 as t-1 count year. The samples of this research are obtained by using purposive sampling method. Based on the available criteria, then 28 companies which engaged the property and real estate sector services are useable as samples of the research. Hypothesis testing was done by using multiple linear regression test which previously performed calculation of each variable and classic assumption test in advance. The results show that from five research variables we obtained one variable that have a significant effect, there are KAP switch, and four variables that not have a significant effect are firm size, leverage ratio, earning quality, and book to market equity ratio. Keywords: Equity Risk Premium, KAP Switch, Firm Size, Leverage, Earning Quality, Book to Market Equity Ratio, Service Companies.} }