?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=STRATEGI+OPERASI+INDUSTRI+YANG+BERKEUNGGULAN+KOMPETITIF%0D%0A(Studi+pada+toko+kue+dan+roti+Yussy+Akmal+di+Bandar+Lampung)%0D%0A&rft.creator=Neva+Devita%2C++1341011055&rft.subject=HB+Economic+Theory&rft.subject=HD28+Management.+Industrial+Management&rft.description=Lingkungan+bisnis+bergerak+sangat+dinamis%2C+serta+mempunyai+ketidakpastian+paling+besar.+Pada+abad+milenium+seperti+sekarang+perusahaan+dituntut+bersaing+secara+kompetitif+dalam+hal+menciptakan+dan+mempertahankan+konsumen+yang+loyal.+Semakin+ketatnya+persaingan+toko+ataupun+perusahaan+roti+pada+era+globalisasi+seperti+saat+ini%2C+terutama+dalam+merebut+calon+konsumen+dan+mempertahankan+konsumen+yang+lama+agar+tidak+beralih+ke+toko+atau+perusahaan+roti+yang+lain.+Yussy+Akmal+dituntut+untuk+terus+memberikan+produk+yang+berkualitas+kepada+para+konsumen+agar+memberikan+kepuasan+kepada+konsumen.+Semakin+berkembangnya+dunia+bisnis+dan+banyaknya+para+pesaing+yang+mulai+memasuki+dunia+bisnis+terutama+di+Bandar+Lampung%2C+toko+Yussy+Akmal+berusaha+terus+mengembangkan+produknya+dan+menciptakan+inovasi+yang+lainnya+dengan+tetap+mempertahankan+ciri+khasnya+sendiri.+Masalah+yang+di+alami+Yussy+Akmal+yaitu+kapasitas+penjualan+pada+periode+mei+2016+hingga+agustus+2016+dan+periode+september+2016+hingga+desember+2016+tidak+mencapai+target.+Permasalahan+dalam+penelitian+ini+adalah+strategi+operasi+industri+apakah+yang+tepat+dilakukan+Yussy+Akmal+.+Berdasarkan+hasil+analisis+IFAS+dan+EFAS+strategi+yang+tepat+dilakukan+Yussy+Akmal+adalah+growth+strategy+dan+mengarah+pada+kondisi+rapid+growth+strategy+.+%0D%0A%0D%0A%0D%0AThe+business+environment+is+very+dynamic%2C+and+has+the+greatest+uncertainty.+In+the+millennial+century+as+now+the+company+is+required+to+compete+competitively+in+terms+of+creating+and+maintaining+loyal+customers.+Increasingly+tight+competition+of+stores+or+bakeries+in+the+era+of+globalization+as+it+is+today%2C+especially+in+grabbing+potential+customers+and+keeping+the+old+consumers+from+switching+to+other+stores+or+bakeries.+Yussy+Akmal+is+required+to+continue+to+provide+quality+products+to+consumers+in+order+to+provide+satisfaction+to+consumers.+The+growing+business+world+and+the+many+competitors+who+started+to+enter+the+business+world%2C+especially+in+Bandar+Lampung%2C+Yussy+Akmal+Bakery+trying+to+continue+to+develop+its+products+and+create+other+innovations+while+maintaining+its+own+characteristics.+The+problem+experienced+by+Yussy+Akmal+is+the+sales+capacity+during+the+period+of+2016+to+2016+and+the+period+of+September+2016+to+December+2016+did+not+reach+the+target.+The+problem+in+this+research+is+what+industrial+operating+strategy+is+the+right+thing+to+do+by+Yussy+Akmal+.+Based+on+the+result+of+IFAS+and+EFAS+analysis+the+right+strategy+which+Yussy+Akmal++must+be+do+is+growth+strategy+and+leads+to+rapid+growth+strategy+conditions+.%0D%0A+%0D%0A&rft.publisher=FAKULTAS+EKONOMI+DAN+BISNIS&rft.date=2018-01-23&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F30240%2F1%2FABSTRAK.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F30240%2F2%2FSKRIPSI%2520FULL.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F30240%2F3%2FSKRIPSI%2520TANPA%2520BAB%2520PEMBAHASAN.pdf&rft.identifier=++Neva+Devita%2C+1341011055++(2018)+STRATEGI+OPERASI+INDUSTRI+YANG+BERKEUNGGULAN+KOMPETITIF+(Studi+pada+toko+kue+dan+roti+Yussy+Akmal+di+Bandar+Lampung).++FAKULTAS+EKONOMI+DAN+BISNIS%2C++UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F30240%2F