?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=PERSEPSI+MASYARAKAT+DAN+PERSEPSI+PERUSAHAAN+TERHADAP+PROGRAM+CORPORATE+SOCIAL+RESPONSIBILITY+(CSR)+%0D%0APT+BUKIT+ASAM+TARAHAN%2C+BANDAR+LAMPUNG%0D%0A&rft.creator=Fadlan+Satria%2C+1114131042&rft.subject=Pertanian+(+Umum+)&rft.description=ABSTRACT%0D%0A%0D%0ATHE+PERCEPTION+OF+SOCIETY+AND+COMPANY+TO+CORPORATE+SOCIAL+RESPONSIBILITY+(CSR)+PROGRAM+AT+%0D%0APT+BUKIT+ASAM+TARAHAN%2C+BANDAR+LAMPUNG%0D%0A%0D%0ABy%0D%0A%0D%0AFadlan+Satria%0D%0A%0D%0ACSR+(Corporate+Social+Responsibility)+is+a+vital+element+for+company+in+order+to+manage+good+relationship+with+local+people+and+surroundings.+CSR+were+made+to+maintain+the+balance+between+corporate+interests+and+the+welfare+of+surrounding+community.+Hence%2C+this+study+aims+to+find+out+the+level+of+CSR+Program+implementation+at+PT+Bukit+Asam+Tarahan%2C+the+perception+level+of+society+and+company+on+CSR+Program+PT+Bukit+Asam+Tarahan%2C+and+the+relation+between+perception+of+society+and+company+with+the+level+of+CSR+Program+implementation+at+PT+Bukit+Asam+Tarahan.++The+location+of+this+study+has+been+chosen+puposively+in+Tarahan+Village%2C+Panjang+Subdistrict%2C+Bandar+Lampung.++Respondents+of+this+research+are+61+of+local+people+and+6+of+company+staffs.++Data+were+collected+in+April+2017+to+May+2017.++This+research+used+a+survey+method+with+descriptive+analysis+and+used+nonparametric+statistic+test+correlation+Rank+Spearman+to+test+the+hypothesis.+The+results+showed+that+the+level+of+program+implementation+is+on+a+high+classification%2C+the+perception+of+society+to+CSR+Program+is+on+good+classification+with+the+average+score+of+62%2C13%2C+the+perception+of+company+to+CSR+Program+is+on+good+classification+with+the+average+score+is+45%2C97%2C+and+there+is+no+significant+correlation+between+the+perception+of+society+and+program+implementation%2C+in+other+hand+there+is+significant+correlation+between+the+perception+of+company+and+program+implementation+of+PT+Bukit+Asam+Tarahan.%0D%0A%0D%0A%0D%0AKeywords%3A+CSR+Program+implementation%2C+the+perception+of+society%2C+the+perception+of+company.+%0D%0A%0D%0A%0D%0A%0D%0A%0D%0AABSTRAK%0D%0A%0D%0APERSEPSI+MASYARAKAT+DAN+PERSEPSI+PERUSAHAAN+TERHADAP+PROGRAM+CORPORATE+SOCIAL+RESPONSIBILITY+(CSR)+%0D%0APT+BUKIT+ASAM+TARAHAN%2C+BANDAR+LAMPUNG%0D%0A%0D%0AOleh%0D%0A%0D%0AFadlan+Satria%0D%0A%0D%0A%0D%0AProgram+CSR+(Corporate+Social+Responsibility)+merupakan+unsur+penting+perusahaan+dalam+mewujudkan+hubungan+baik+dengan+masyarakat+dan+lingkungan+sekitar.++CSR+dibuat+untuk+menjaga+keseimbangan+antara+kepentingan+perusahaan+dan+kesejahteraan+masyarakat+sekitar.+Oleh+karena+itu+penelitian+ini+bertujuan+untuk+mengetahui+tingkat+penerapan+program%2C+mengetahui+persepsi+masyarakat+dan+perusahaan+terhadap+program%2C+dan+mengetahui+hubungan+antara+persepsi+masyarakat+dan+persepsi+perusahaan+terhadap+penerapan+program+CSR+PT+Bukit+Asam+Tarahan.++Lokasi+penelitian+ini+dipilih+secara+sengaja+di+Kecamatan+Panjang+Kota+Bandar+Lampung%2C+dan+responden+penelitian+ini+sebanyak+61+masyarakat+setempat+dan+6+orang+karyawan+perusahaan.++Pengumpulan+data+penelitian+dilaksanakan+pada+bulan+April-Mei+2017.++Metode+penelitian+menggunakan+metode+survai+dengan+analisis+deskriptif+dan+menggunakan+uji+statistik+nonparametrik+korelasi+Rank+Spearman+untuk+menguji+hipotesis.++Hasil+penelitian+menunjukkan+bahwa+tingkat+penerapan+program+berada+pada+klasifikasi+tinggi%2C+persepsi+masyarakat+terhadap+program+CSR+berada+pada+klasifikasi+baik%2C+dengan+rata-rata+skor+62%2C13%2C+persepsi+perusahaan+berada+pada+klasifikasi+baik+dengan+rata-rata+skor+45%2C97%2C+tidak+terdapat+hubungan+nyata+antara+persepsi+masyarakat+dengan+penerapan+program+dan+terdapat+hubungan+nyata+antara+persepsi+perusahaan+dengan+penerapan+program+CSR+PT+Bukit+Asam+Tarahan.%0D%0A%0D%0AKata+kunci%3A++Penerapan+Program+CSR%2C+persepsi+masyarakat%2C+persepsi+perusahaan.%0D%0A%0D%0A%0D%0A%0D%0A%0D%0A%0D%0A&rft.publisher=Fakultas+Pertanian&rft.date=2017-12-22&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F30681%2F1%2F1.%2520ABSTRAK.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F30681%2F2%2F2.%2520SKRIPSI%2520FULL.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F30681%2F3%2F3.%2520SKRIPSI%2520FULL%2520TANPA%2520BAB%2520PEMBAHASAN.pdf&rft.identifier=++Fadlan+Satria%2C+1114131042++(2017)+PERSEPSI+MASYARAKAT+DAN+PERSEPSI+PERUSAHAAN+TERHADAP+PROGRAM+CORPORATE+SOCIAL+RESPONSIBILITY+(CSR)+PT+BUKIT+ASAM+TARAHAN%2C+BANDAR+LAMPUNG.++Fakultas+Pertanian%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F30681%2F