?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=PENGARUH+CORPORATE+SOCIAL+RESPONSIBILITY+(CSR)+TERHADAP+PROFITABILITAS+PERUSAHAAN%0D%0A(Pada+Perusahaan+Manufaktur+Industri+Barang+Konsumsi+Yang+Terdaftar+Di+Bursa+Efek+Indonesia+Tahun+2012-2016)&rft.creator=INTAN+PURNAMA+SARI%2C+1211011177&rft.subject=HD28+Management.+Industrial+Management&rft.description=Penelitian+ini+bertujuan+untuk+mengetahui+apakah+Corporate+Social+Responsibility+(CSR)+berpengaruh+terhadap+profitabiltas+perusahaan+pada+perusahaan+manufaktur+industri+barang+konsumsi+yang+terdaftar+di+Bursa+Efek+Indonesia+tahun+2012-2016.+Populasi+dalam+penelitian+ini+adalah+perusahaan+manufaktur+sektor+industri+barang+konsumsi+yang+aktif+diperdagangan+dan+terdaftar+di+Bursa+Efek+Indonesia+periode+2012-2016.+Pengambilan+sampel+penelitian+dilakukan+dengan+menggunakan+metode+purposive+sampling+yang+digunakan+adalah+analisis+regresi+berganda+dengan+pendekatan+data+panel.+Terdapat+27+perusahaan+yang+digunakan+dalam+sampel+penelitian.%0D%0AHasil+penelitian+ini+menunjukan+kemampuan+menjelaskan+variabel+independen+Corporate+Social+Responsibility+(CSR)+terhadap+profitabilitas+(ROA)+perusahaan+sebesar+32%2C1%25+yang+dipengaruhi+oleh+parktik+Corporate+Social+Responsibility+(CSR)+yang+dilakukan+perusahaan+serta+variabel+kontrol+yaitu+ukuran+perusahaan+(size)%2C+pertumbuhan+penjualan+perusahaan+(growth)+dan+leverage+perusahaan%2C+sedangkan+sisanya+sebesar+67%2C90%25+di+pengaruhi+oleh+faktor+lain+di+luar+penelitian+yang+tidak+diteliti+did+dalam+penelitian+ini.%0D%0AHasil+uji+t+menunjukan+variabel+ukuran+perusahaan+(size)+berpengaruh+terhadap+profitabilitas+(ROA).+Variabel+pertumbuhan+penjualan+perusahaan+(growth)+berpengaruh+terhadap+harga+profitabilitas+(ROA).+Variabel+leverage+berpengaruh+negatif+signifikan+terhadap+profitabilitas+(ROA).+Variabel+Corporate+Social+Responsibility+(CSR)+tidak+berpengaruh+terhadap+profitabilitas+(ROA).%0D%0AKata+Kunci+%3A+Corporate+Social+Responsibility+(CSR)%2C+Ukuran+perusahaan+(size)%2C+Pertumbuhan+penjualan+perusahaan+(growth)%2C+Leverage%2C+dan+Profitabilitas+(ROA)%2C%0D%0ATHE+INFLUENCE+OF+CORPORATE+SOCIAL+RESPONSIBILITY+(CSR)+ON+COMPANIES'+PROFITABILITY+(A+Case+Study+on+Manufacturing+Companies+of+Consumer+Goods+Industry+Listed+In+Indonesia+Stock+Exchange+Period+of+2012-2016)+This+research+aims+to+determine+whether+Corporate+Social+Responsibility+(CSR)+has+a+positive+influence+on+the+profitability+of+companies+in+the+consumer+goods+industry+manufacturing+companies+listed+in+Indonesia+Stock+Exchange+2012-2016.+The+population+in+this+research+was+taken+from+manufacturing+companies+particularly+in+the+sector+of+consumers+goods+industry+which+are+actively+traded+and+listed+in+Indonesia+Stock+Exchange+period+of+2012-2016.+The+sample+of+the+research+was+done+using+purposive+sampling+method+of+multiple+regression+analysis+with+panel+data+approach.+There+were+27+companies+participated+in+the+research.+The+results+of+this+research+showed+that+the+ability+to+explain+the+independent+variables+of+Corporate+Social+Responsibility+(CSR)+on+the+profitability+(ROA)+of+the+companies+was+32.1%25+which+was+influenced+by+the+Corporate+Social+Responsibility+(CSR)+practice+conducted+by+the+companies+as+well+as+the+control+variables+namely+company's+size+(size)%2C+company's+sales+growth+(growth)+and+leverage+company%2C+while+the+remaining+67%2C90%25+was+influenced+by+other+factors+outside+the+research+which+were+not+examined+in+this+research.+The+result+of+t-test+showed+that+the+variable+of+company's+size+(size)+has+a+positive+influence+on+profitability+(ROA).+The+variable+of+company's+sales+growth+(growth)+has+a+positive+influence+on+the+value+of+profitability+(ROA).+The+leverage+variable+has+a+significant+negative+influence+on+profitability+(ROA).+Corporate+Social+Responsibility+(CSR)+variable+has+no+positive+influence+on+profitability+(ROA).+Keywords%3A+Corporate+Social+Responsibility+(CSR)%2C+Company's+size+(size)%2C+Company's+sales+growth+(growth)%2C+Leverage%2C+and+Profitability+(ROA)&rft.publisher=FAKULTAS+EKONOMI+DAN+BISNIS&rft.date=2018-03-29&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F30920%2F1%2FABSTRAK.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F30920%2F2%2FSKRIPSI%2520FULL.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F30920%2F3%2FSKRIPSI%2520TANPA%2520BAB%2520PEMBAHASAN.pdf&rft.identifier=++INTAN+PURNAMA+SARI%2C+1211011177++(2018)+PENGARUH+CORPORATE+SOCIAL+RESPONSIBILITY+(CSR)+TERHADAP+PROFITABILITAS+PERUSAHAAN+(Pada+Perusahaan+Manufaktur+Industri+Barang+Konsumsi+Yang+Terdaftar+Di+Bursa+Efek+Indonesia+Tahun+2012-2016).++FAKULTAS+EKONOMI+DAN+BISNIS%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F30920%2F