@misc{eprints54888,
           title = {ANALISIS PENDAPATAN USAHATANI BERDASARKAN WAKTU
TANAM DAN KARAKTERISTIK PEMASARAN UBI KAYU DI
KECAMATAN BUMI NABUNG KABUPATEN LAMPUNG TENGAH},
          author = {1414131036 Dea Adelia},
         address = {UNIVERSITAS LAMPUNG},
       publisher = {FAKULTAS PERTANIAN},
            year = {2019},
             url = {http://digilib.unila.ac.id/54888/},
        abstract = {Penelitian bertujuan untuk mengetahui bulan tanam terbaik, besar pendapatan
usahatani, nilai R/C Ratio, hubungan R/C Ratio dengan produksi, hubungan R/C
Ratio dengan harga ubi kayu, dan efisiensi pemasaran ubi kayu. Penelitian ini
dilakukan di Kecamatan Bumi Nabung, Kabupaten Lampung Tengah. Responden
pada penelitian ini adalah petani ubi kayu di Kecamatan Bumi Nabung. Nilai R/C
Ratio diperoleh dari metode pendapatan usahatani, hubungan R/C Ratio dari
metode uji korelasi Pearson Correlation, dan efisiensi pemasaran dari metode
SCP (market Structure, market Conduct, market Performance) di lokasi penelitian
dianalisis secara deskriptif kualitatif dan kuantitatif. Hasil penelitian menunjukkan
bahwa bulan tanam terbaik ketika petani menanam pada Bulan Juni dan Juli
dengan nilai R/C Ratio 3,49 dan 3,85. Hubungan R/C Ratio dengan produksi
berbanding terbalik dan hubungan R/C Ratio dengan harga berbanding lurus.
Terdapat dua saluran pemasaran yaitu Saluran I, petani langsung ke pabrik tapioka
dengan nilai farmer?s share 93,31\%. Saluran II, petani ke pedagang pengepul lalu
ke pabrik tapioka dengan nilai farmer?s share 89,92 dan nilai Ratio Profit Margin
(RPM) sebesar 0,49.
Kata kunci: bulan tanaman, harga, ubi kayu, pabrik tapioka, pemasaran, produksi The research was designed to determine the best planting month, the size of farm
income, the value of revenue/cost ratio (R/C Ratio), the correlation between R/C
and the price as well as production of cassava, and the marketing efficiency. This
research was conducted in district Bumi Nabung, Lampung Tengah Regency.
Respondent were 60 cassava farmers in district Bumi Nabung. The R/C value
was obtained from the farming income method, the R/C Ratio correlation by
Pearson Correlation test method, and the marketing efficiency by SCP (market
Structure, market Conduct, market Performance) method. Data were analyzed in
the manner of descriptive qualitatively and quantitatively. The result indicated
that the best planting months were either the farmer planted in June and July with
the R/C Ratio values of 3.49 and 3.85. The correlation between R/C Ratio and the
production was inversely proportional and the correlation between R/C Ratio and
the price was directly proportional. There are two types of marketing channel.
Channel I, the farmer would directly sell to the tapioca factory with the farmer's
share value of 93.31\%. Channel II, the farmer would go to the collector, then the
collectors would sell to the tapioca factory with a farmer?s share value of 89.92\%
and the Ratio Profit Margin (RMP) value of 0.49.
Keywords: cassava, marketing, planting month, production, price, tapioca factory}
}