TY  - THES
ID  - eprints55010
UR  - http://digilib.unila.ac.id/55010/
A1  - Nahar ANNISA, 1621031003
Y1  - 2019///
N2  - The purpose of this study is to provide empirical evidence about the influence of
heuristic, herding and investor attitudes towards risk on investment performance.
The Research  was  conducted  on  the  individual  investor  in  Indonesia  Stock
Exchange  with  the  samples  obtained  as  many  as  98  respondents.  The  sampling
technique used was purposive sampling. Data analysis method used is quantitative
method  with  a  model  of  Structural  Equation  Model  (SEM).  The  results  of  this
study  indicate  that  heuristic  and  herding  positive  influence  on  investment
performance.  Meanwhile,  investor  attitudes  towards  risk  does  not  affect  the
performance of investment.
Keywords :  Heuristic,  herding,  attitude  to  risk,  investment  performance,
Indonesia Stock Exchange
PB  - Universitas Lampung
M1  - masters
TI  - PENGARUH HEURISTIC, HERDING DAN SIKAP INVESTOR
TERHADAP RISIKO PADA KINERJA INVESTASI
(STUDI PADA BURSA EFEK INDONESIA)
AV  - restricted
ER  -