?url_ver=Z39.88-2004&rft_id=1414131119&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=ANALISIS+KINERJA+PRODUKSI%2C+NILAI+TAMBAH%2C+DAN+STRATEGI%0D%0APENGEMBANGAN+AGROINDUSTRI+JAMU+BUBUK+DI+DESA+ASTO%0D%0AMULYO+KECAMATAN+PUNGGUR+KABUPATEN+LAMPUNG+TENGAH%0D%0A(Studi+Kasus+Agroindustri+Jamu+Bubuk+Desa+Asto+Mulyo+Kecamatan+Punggur%0D%0A%0D%0AKabupaten+Lampung+Tengah)&rft.creator=Measi+Arsita%2C+1414131119&rft.subject=+&rft.description=Tujuan+penelitian+adalah+menganalisis+kinerja+produksi%2C+nilai+tambah%2C+dan+strategi%0D%0Apengembangan+agroindustri+jamu+bubuk+di+Desa+Asto+Mulyo+Kecamatan+Punggur%0D%0AKabupaten+Lampung+Tengah.+Penelitian+ini+dilakukan+di+Desa+Asto+Mulyo%0D%0AKecamatan+Punggur+yang+melibatkan+pemilik+agroindustri%2C+dinas+perindustrian%2C%0D%0Amanajer+swalayan%2C+konsumen+swalayan%2C+dan+tokoh+masyarakat.+Data+dianalisis%0D%0Asecara+kuantitatif+dan+statistik.+Hasil+dari+penelitian+ini+menunjukkan+bahwa%0D%0Akinerja+produksi+jamu+bubuk+sudah+baik%2C+dengan+produktivitas+sebesar+5%2C21%0D%0Akg%2FHOK%2C+kapasitas+produk+jamu+bubuk+sudah+tinggi+yaitu+sebesar+(92%25)%2C+dan+R%2FC%0D%0Aratio+atas+biaya+total+dari+agroindustri+jamu+bubuk+lebih+besar+dari+1%2C+yaitu+1%2C75%2C%0D%0Ayang+artinya+agroindustri+tersebut+sudah+bagus+dan+menguntungkan.+Hasil%0D%0Apenelitian+tentang+nilai+tambah+masing-masing+varian+jamu+berbeda-beda%2C+yaitu%0D%0Atemulawak+Rp22.734%2C32+per+kilogram+bahan+baku%2C+kunyit+Rp23.735%2C46+per%0D%0Akilogram+bahan+baku%2C+kencur+Rp11.798%2C50+per+kilogram+bahan+baku%2C+dan+jahe%0D%0ARp19.901%2C36+per+kilogram+bahan+baku.+Strategi+prioritas+untuk+pengembangan%0D%0Aagroindustri+jamu+bubuk+antara+lain+adalah+(a)+memanfaatkan+tenaga+kerja+yang%0D%0Aterampil+agar+dapat+meningkatkan+daya+saing+produk+terhadap+produk+jamu+yang%0D%0Alain%2C+(b)+meningkatkan+kegiatan+periklanan+sebagai+bagian+dari+promosi+dan%0D%0Amengoptimalkan+publikasi+produk+untuk+mengurangi+persaingan+sejenis%2C+serta+(c)%0D%0Ameningkatkan+ketersediaan+bahan+baku+untuk+memenuhi+kebutuhan+dan+minat%0D%0Akonsumen.%0D%0AKata+kunci%3A+jamu+bubuk%2C+kinerja+produksi%2C+nilai+tambah%2C+strategi+pengembangan+The+purpose+of+the+study+was+to+analyze+the+production+performance%2C+added+value%2C%0D%0Aand+development+strategy+of+herbal+powder+agroindustry+in+Asto+Mulyo+Village%2C%0D%0APunggur+Subdistrict%2C+Lampung+Tengah+District.+This+research+was+carried+out+in%0D%0AAsto+Mulyo+Village%2C+Punggur+Subdistrict%2C+which+involved+herbal+medicine%0D%0Aindustry+owner%2C+industrial+agencies%2C+supermarket+managers%2C+self-service%0D%0Aconsumers+and+community+leaders.+Data+are+analyzed+quantitatively+and%0D%0Astatistically.+The+results+showed+that+herbal+powder+production+performance+is%0D%0Aalready+good%2C+with+productivity+of+5.21+kg%2Fworking+day%2C+the+capacity+value+of%0D%0Aherbal+powder+products+is+already+high+(92%25)%2C+and+the+R%2FC+of+agroindustry+is+1.75%0D%0Ameaning+that+the+agroindustry+is+good+and+profitable.+Each+kind+of+herbal+product%0D%0Ahas+different+added+value%2C+namely%3A+curcuma+Rp22%2C734.32+per+kilogram+of+raw%0D%0Amaterial%2C+turmeric+Rp23%2C735.46+per+kilogram+of+raw+material%2C+kencur+Rp11%2C798.50%0D%0Aper+kilogram+of+raw+material+and+ginger+Rp19%2C901.36+per+kilogram+of+raw%0D%0Amaterial.+Priority+strategies+for+the+development+of+herbal+powder+agroindustry%2C%0D%0Aamong+others+are+(a)+utilizing+skilled+workforce+in+order+to+increase+product%0D%0Acompetitiveness+from+other+herbal+products%2C+(b)+improving+promotional+activities%0D%0Aand+optimizing+product+publications+to+reduce+similar+competition%2C+(c)+increasing%0D%0Aavailability+of+raw+materials+to+meet+the+needs+and+interests+of+consumers.%0D%0AKeywords%3A+added+value%2C+development+strategy%2C+herbal+medicine%2C+production%0D%0A%0D%0Aperformance.&rft.publisher=FAKULTAS+PERTANIAN&rft.date=2019&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F55164%2F1%2FABSTRAK.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F55164%2F2%2FSKRIPSI%2520FULL.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F55164%2F3%2FSKRIPSI%2520TANPA%2520BAB%2520PEMBAHASAN.pdf&rft.identifier=++Measi+Arsita%2C+1414131119++(2019)+ANALISIS+KINERJA+PRODUKSI%2C+NILAI+TAMBAH%2C+DAN+STRATEGI+PENGEMBANGAN+AGROINDUSTRI+JAMU+BUBUK+DI+DESA+ASTO+MULYO+KECAMATAN+PUNGGUR+KABUPATEN+LAMPUNG+TENGAH+(Studi+Kasus+Agroindustri+Jamu+Bubuk+Desa+Asto+Mulyo+Kecamatan+Punggur+Kabupaten+Lampung+Tengah).++FAKULTAS+PERTANIAN%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F55164%2F