?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=ANALISIS+FAKTOR-FAKTOR+MOTIVASI+DRIVER+OJEK+ONLINE%0D%0ADALAM+PERSPEKTIF+TEORI+HIERARKI+KEBUTUHAN%0D%0A(Studi+Pada+Driver+Go-Jek+Di+Bandar+Lampung)&rft.creator=Ledia+Putri+Kinanti%2C+1516051050&rft.subject=+&rft.description=Seseorang+akan+berusaha+karena+adanya+dorongan+atau+motivasi+untuk+memenuhi%0D%0Abermacam+kebutuhan+dalam+hidupnya.+Seperti+yang+dialami+oleh+driver+Go-Jek+di%0D%0ABandar+Lampung%2C+mereka+bekerja+sebagai+driver+karena+adanya+motivasi+untuk%0D%0Amemenuhi+kebutuhan+hidup.+Penelitian+ini+bertujuan+untuk+mengetahui+faktor%0D%0Amotivasi+mana+yang+dominan+dari+driver+Go-Jek+di+Bandar+Lampung.+Metode%0D%0Apenelitian+yang+digunakan+adalah+metode+kuantitatif+eksploratif.+Pengumpulan+data%0D%0Amenggunakan+kuesioner+dengan+jumlah+sampel+100+responden.+Analisis+data%0D%0Amenggunakan+analisis+faktor+dengan+bantuan+software+SPSS+25.0.+Hasil+penelitian%2C%0D%0Amenunjukan+terdapat+tiga+faktor+yang+membentuk+motivasi+yaitu+faktor+kepuasan%0D%0Akerja%2C+dukungan+kerja+dan+lingkungan+kerja.+Faktor+yang+dominan+yang+membentuk%0D%0Amotivasi+adalah+faktor+kepuasan+kerja+yang+terdiri+dari+kebutuhan+fisiologis+dan%0D%0Akebutuhan+rasa+aman.%0D%0AKata+Kunci%3A+Go-Jek%2C+Teori+Hierarki+Kebutuhan%0D%0A%0D%0A%0D%0ASomeone+tries+to+do+something+because+of+the+encouragement+or+motivation+to+fulfill%0D%0Avarious+needs+in+their+life.+As+experienced+by+Go-Jek+drivers+in+Bandar+Lampung%2C%0D%0Athey+work+as+drivers+because+of+the+motivation+to+fulfill+their+needs.+This+study+aims%0D%0Ato+see+which+factor+dominates+Gojek+drivers'+work+motivation+in+Bandar+Lampung..%0D%0AThis+research+belongs+to+quantitative+exploratory+in+nature.+The+data+were+gained%0D%0Athrough+a+questionnaire+which+were+given+to+100+respondents+as+the+research%0D%0Asample.+Then%2C+the+data+were+analyzed+by+using+SPSS+25.00+for+Windows.+The%0D%0Aresults+of+the+study+shows+that+there+are+three+new+factors+formed%2C+namely+the+factor%0D%0Aof+job+satisfaction%2C+work+support+and+work+environment.+Additionally%2C+the+most%0D%0Adominant+factor+is+the+job+satisfaction+factor+which+consists+of+physiological+needs%0D%0Aand+security+needs.+Keyword%3A+Go-Jek%2C+Hierarchy+Needs+Theory&rft.publisher=Fakultas+Ilmu+Sosial+dan+Ilmu+Politik&rft.date=2019-08-05&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F55694%2F1%2FABSTRAK.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F55694%2F2%2FSKRIPSI%2520FULL.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F55694%2F3%2FSKRIPSI%2520TANPA%2520BAB%2520PEMBAHASAN.pdf&rft.identifier=++Ledia+Putri+Kinanti%2C+1516051050++(2019)+ANALISIS+FAKTOR-FAKTOR+MOTIVASI+DRIVER+OJEK+ONLINE+DALAM+PERSPEKTIF+TEORI+HIERARKI+KEBUTUHAN+(Studi+Pada+Driver+Go-Jek+Di+Bandar+Lampung).++Fakultas+Ilmu+Sosial+dan+Ilmu+Politik%2C+Universitas+Lampung.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F55694%2F