?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=ANALISIS+BUDAYA+BISNIS+ETNIS+TIONGHOA+HOKKIAN+DI+KOTA%0D%0A%0D%0APRABUMULIH+SUMATRA+SELATAN&rft.creator=VEINA+LEGISTA%2C+1716051011&rft.subject=300+Ilmu+sosial&rft.subject=351+Administrasi+publik&rft.description=Budaya+merupakan+komponen+kunci+dan+berdampak+terhadap+arah+strategi%0D%0Abisnis.+Budaya+mempengaruhi+manajemen%2C+keputusan%2C+dan+semua+fungsi+bisnis.%0D%0ABudaya+bisnis+membentuk+identitas+bisnis+dan+pertumbuhan+bisnis.+Rumusan%0D%0Amasalah+dalam+penelitian+ini+adalah+bagaimana+budaya+bisnis+etnis+Tionghoa%0D%0AHokkian+di+Kota+Prabumulih+Sumatra+Selatan.+Penelitian+ini+bertujuan+untuk%0D%0Amengkaji+atau+menganalisis+budaya+bisnis+etnis+Tionghoa+Hokkian+di+Kota%0D%0APrabumulih+Sumatra+Selatan.+Jenis+penelitian+adalah+deskriptif+dengan+pendekatan%0D%0Akualitatif.%0D%0ATeknik+pengumpulan+data+menggunakan+observasi%2C+wawancara+mendalam%2C%0D%0Adan+dokumentasi.+Teknik+analisis+data+menggunakan+model+interaktif+Miles+and%0D%0AHuberman.+Hasil+penelitian+menunjukkan+bahwa+keterampilan+dagang+etnis%0D%0ATionghoa+telah+diturunkan+dari+generasi+ke+generasi+berikutnya.+Hal+ini+menjadi%0D%0Apedoman+etnis+Tionghoa+dalam+kegiatan+dagang.+Budaya+etnis+Tionghoa+yang%0D%0Ahingga+saat+ini+masih+digunakan+berkaitan+dengan+keberuntungan+bisnis+yang%0D%0Adilihat+berdasarkan+ilmu+astrologi+dari+budaya+Tionghoa+yaitu+shio+dan+pemilihan%0D%0Alokasi+usaha+yang+strategis+serta+berdasarkan+feng+shui.+Budaya+bisnis+terdiri+dari%0D%0Aguanxi+dan+manajemen+waktu.+Prinsip+bisnis+menggunakan+prinsip+Tao+Zhu%0D%0AGong.%0D%0ASistem+dagang+etnis+Tionghoa+Hokkian+terdiri+dari+lima+sistem+dagang%0D%0Ayang+berbeda.+Saran+dalam+penelitian+ini+adalah+etnis+Tionghoa+Hokkian+dapat%0D%0Amemperluas+koneksi+bisnis%2C+mempertahankan+relasi+bisnis%2C+mempertahankan%0D%0Akepercayaan+terhadap+budaya+mereka%2C+mempertahankan+sikap+jujur%2C+ramah%2C+sopan%2C%0D%0Adan+giat+dalam+berbisnis%2C+mampu+menciptakan+hubungan+yang+bersahabat+dengan%0D%0Apelanggan%2C+terdapat+tiga+saran+untuk+peneliti+selanjutnya.%0D%0AKata+kunci%3A+budaya+bisnis%2C+etnis+tionghoa+hokkian%2C+keberhasilan+dagang%0D%0A%0D%0AABSTRACT%0D%0A%0D%0ATHE+ANALYSIS+OF+HOKKIEN+CHINESE+ETHNIC+BUSINESS%0D%0ACULTURE+IN+PRABUMULIH+CITY%2C+SOUTH+SUMATRA%0D%0A%0D%0ABy%0D%0A%0D%0AVEINA+LEGISTA%0D%0A%0D%0ACulture+is+a+critical+component+of+business+and+has+an+impact+on+the%0D%0A%0D%0Acompany+and+strategic+direction.+Culture+has+an+impact+on+management%2C+decision-%0D%0Amaking%2C+and+all+business+functions.+Business+culture+is+critical+because+it+shapes%0D%0A%0D%0Athe+business%E2%80%99s+identity+and+growth.+This+study+aims+to+examine+or+analyze+the%0D%0Aeffect+of+the+Hokkien+Chinese+business+culture+on+the+success+of+their+trading+in%0D%0APrabumulih+City%2C+South+Sumatra.+This+is+descriptive+research+with+a+qualitative%0D%0Aapproach.%0D%0ATechniques+for+data+collection+include+observation%2C+in-depth+interviews%2C%0D%0Aand+documentation.+The+data+analysis+technique+is+based+on+the+interactive+model%0D%0Adeveloped+by+Miles+and+Huberman.+The+findings+indicate+that+the+Chinese+have%0D%0Apassed+on+their+trading+abilities+from+generation+to+generation.+This+becomes+a%0D%0Aguideline+for+Chinese+ethnic+traders.+The+Chinese+ethnic+culture%2C+which+is+still+in%0D%0Ause+today%2C+is+associated+with+business+fortune%2C+based+on+Chinese+astrology%2C%0D%0Aspecifically+Shio%2C+and+the+selection+of+strategic+business+locations+using+Feng%0D%0AShui.+Guanxi+and+time+management+are+central+to+the+business+culture.+The+Tao%0D%0AZhu+Gong+principle+is+applied+to+the+business.%0D%0AFive+distinct+trading+systems+comprise+the+Hokkien+Chinese+trading%0D%0Asystem.+The+study+makes+several+recommendations%2C+including+the+ability+of+the%0D%0AHokkien+Chinese+ethnic+group+to+expand+business+connections%2C+maintain+business%0D%0Arelationships%2C+maintain+trust+in+their+culture%2C+maintain+an+honest%2C+friendly%2C+polite%2C%0D%0Aand+enterprising+attitude+in+business%2C+and+to+develop+friendly+relationships+with%0D%0Acustomers.+There+are+three+other+suggestions+for+further+researchers.%0D%0AKey+words%3A+business+culture%2C+hokkien+chinese+ethnic%2C+trade+success+&rft.publisher=FAKULTAS+ILMU+SOSIAL+DAN+ILMU+POLITIK&rft.date=2021&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F60158%2F1%2F1.%2520ABSTRAK-ABSTRACT%2520-%2520Rocket%2520Digital_7.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F60158%2F2%2F2.%2520SKRIPSI%2520FULL%2520-%2520Rocket%2520Digital_10.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F60158%2F3%2F3.%2520SKRIPSI%2520TANPA%2520BAB%2520PEMBAHASAN%2520-%2520Rocket%2520Digital_9.pdf&rft.identifier=++VEINA+LEGISTA%2C+1716051011++(2021)+ANALISIS+BUDAYA+BISNIS+ETNIS+TIONGHOA+HOKKIAN+DI+KOTA+PRABUMULIH+SUMATRA+SELATAN.++FAKULTAS+ILMU+SOSIAL+DAN+ILMU+POLITIK%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F60158%2F