?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=ANALISIS+KEPENTINGAN+DAN+KINERJA+ATRIBUT+SAYURAN+PADA%0D%0ABERBAGAI+JENIS+PENJUAL+BAGI+RUMAH+TANGGA+KONSUMEN%0D%0ADI+KOMPLEKS+PERUMAHAN+KORPRI+KOTA+BANDAR+LAMPUNG&rft.creator=SITI+MAHARANI+VIENTINY%2C+1614131121&rft.subject=630+Pertanian+dan+teknologi+yang+berkaitan&rft.description=ABSTRACT%0D%0A%0D%0ATHE+ANALYSIS+OF+THE+IMPORTANCE+AND+PERFORMANCE+OF%0D%0AVEGETABLE+ATTRIBUTES+ON+VARIOUS+TYPES+OF+SELLERS+FOR%0D%0AHOUSEHOLD+CONSUMER+IN+KORPRI+HOUSING+COMPLEX+BANDAR%0D%0A%0D%0ALAMPUNG%0D%0A%0D%0ABy%0D%0A%0D%0ASITI+MAHARANI+VIENTINY%0D%0A%0D%0AThe+purpose+of+this+study+was+to+analyze+the+importance+and+performance+of%0D%0Avegetable+attributes+in+three+vegetable+sellers%2C+namely+Supermarkets%2C+Traditional%0D%0AMarkets%2C+and+Mobile+Vegetable+Vendors.+Data+collection+was+carried+out+from%0D%0ANovember+to+December+2020.+Its+location+was+at+the+Korpri+Housing+Complex%2C%0D%0ABandar+Lampung+City.+There+are+15+attributes+studied.+The+importance+and%0D%0Aperformance+of+vegetable+attributes+were+scored+using+a+Likert+scale.+The+data%0D%0Awere+collected+by+using+a+questionnaire.+Before+conducting+the+research%2C+the%0D%0Aquestionnaire+was+tested+for+validity+and+reliability.+The+result+is+a+valid+and%0D%0Areliable+questionnaire.+The+numbers+of+samples+in+this+study+were+60+respondents.%0D%0AData+were+analyzed+by+Importance+Performance+Analysis+(IPA).+The+results+of%0D%0Athis+study+indicate+that+the+attributes+that+need+to+be+improved+in+three+consecutive%0D%0Asellers+are%2C+at+in+Supermarkets%2C+vegetable+prices%2C+response+suitability%2C+product%0D%0Asuitability%2C+and+seller+friendliness%3B+in+Traditional+Markets%2C+freshness+of+vegetables%2C%0D%0Acleanliness+of+vegetables%2C+suitability+of+response%2C+seller's+response%2C+and+accuracy%0D%0Aof+scales%3B+and+in+Mobile+Vegetable+Vendors%2C+the+price+of+vegetables%2C+freshness+of%0D%0Avegetables%2C+cleanliness+of+vegetables%2C+suitability+of+products+and+accuracy+of%0D%0Ascales.%0D%0A%0D%0AKeywords%3A+vegetables%2C+attributes%2C+importance%2C+and+performance.%0D%0A%0D%0Aiii%0D%0A%0D%0AABSTRAK%0D%0A%0D%0AANALISIS+KEPENTINGAN+DAN+KINERJA+ATRIBUT+SAYURAN+PADA%0D%0ABERBAGAI+JENIS+PENJUAL+BAGI+RUMAH+TANGGA+KONSUMEN%0D%0ADI+KOMPLEKS+PERUMAHAN+KORPRI+KOTA+BANDAR+LAMPUNG%0D%0A%0D%0AOleh%0D%0A%0D%0ASITI+MAHARANI+VIENTINY%0D%0A%0D%0ATujuan+penelitian+ini+adalah+untuk+menganalisis+kepentingan+dan+kinerja+atribut%0D%0Asayuran+pada+tiga+penjual+sayuran%2C+yaitu+Supermarket%2C+Pasar+Tradisional%2C+dan%0D%0APedagang+Keliling.+Pengambilan+data+dilakukan+pada+November+hingga%0D%0ADesember+2020.+Lokasinya+di+Kompleks+Perumahan+Korpri%2C+Kota+Bandar%0D%0ALampung.+Ada+15+atribut+sayuran+yang+diteliti.+Kepentingan+dan+kinerja+atribut%0D%0Asayuran+diskor+dengan+menggunakan+skala+Likert.+Pengumpulan+datanya%0D%0Amenggunakan+kuesioner.+Sebelum+dilakukan+penelitian%2C+kuesioner+diuji+terlebih%0D%0Adahulu+validitas+dan+reliabilitasnya.+Hasilnya+yaitu+kuesioner+valid+dan+reliabel.%0D%0AJumlah+sampel+pada+penelititan+ini+adalah+sebanyak+60+responden.+Data+dianalisis%0D%0Adengan+Importance+Performance+Analysis+(IPA).+Hasil+penelitian+ini%0D%0Amenunjukkan+bahwa+atribut-atribut+yang+perlu+ditingkatkan+kinerjanya+pada+tiga%0D%0Apenjual+sayuran+secara+berturut-turut+adalah+pada+Supermarket%2C+harga+sayuran%2C%0D%0Akesesuaian+respon%2C+kesesuaian+produk%2C+dan+keramahan+penjual%3B+pada+Pasar%0D%0ATradisional%2C+kesegaran+sayuran%2C+kebersihan+sayuran%2C+kesesuaian+respon%2C+respon%0D%0Apenjual%2C+dan+keakuratan+timbangan%3B+dan+pada+Pedagang+Keliling%2C+harga+sayuran%2C%0D%0Akesegaran+sayuran%2C+kebersihan+sayuran%2C+kesesuaian+produk+dan+keakuratan%0D%0Atimbangan.%0D%0A%0D%0AKata+kunci+%3A+sayuran%2C+atribut%2C+kepentingan%2C+dan+kinerja.&rft.publisher=FAKULTAS+PERTANIAN&rft.date=2021&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F60594%2F1%2F1.%2520ABSTRAK-ABSTRACT%2520-%2520Rocket%2520Digital.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F60594%2F2%2F2.%2520SKRIPSI%2520FULL%2520-%2520Rocket%2520Digital.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F60594%2F3%2F3.%2520SKRIPSI%2520TANPA%2520BAB%2520PEMBAHASAN%2520-%2520Rocket%2520Digital.pdf&rft.identifier=++SITI+MAHARANI+VIENTINY%2C+1614131121++(2021)+ANALISIS+KEPENTINGAN+DAN+KINERJA+ATRIBUT+SAYURAN+PADA+BERBAGAI+JENIS+PENJUAL+BAGI+RUMAH+TANGGA+KONSUMEN+DI+KOMPLEKS+PERUMAHAN+KORPRI+KOTA+BANDAR+LAMPUNG.++FAKULTAS+PERTANIAN%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F60594%2F