?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=TANGGUNG+JAWAB+SOSIAL+PERUSAHAAN+(CSR)+KAJIAN%0D%0A%0D%0AANTARA+HARAPAN+DAN+KENYATAAN%0D%0A%0D%0A(Studi+PT.+Great+Giant+Pineapple+di+Terbanggi+Besar+Kecamatan%0D%0ATerbanggi+Besar+Kabupaten+Lampung+Tengah)&rft.creator=Ridho+AdlihanJaya%2C+1516011110&rft.subject=300+Ilmu+sosial&rft.subject=301+Sosiologi+dan+antropologi&rft.description=Gerakan+CSR+merupakan+salah+satu+upaya+yang+dilakukan+oleh+perusahaan+untuk%0D%0Amenunjukkan+tanggung+jawab+sosial+dalam+permberdayaan+ekonomi+masyarakat.%0D%0ABerhasilnya+CSR+tidak+akan+lepas+dari+peran+serta+pengusaha%2C+pemerintah+serta%0D%0Amasyarakat+itu+sendiri.+Penelitian+ini+bertujuan+untuk+mengetahui+tanggung+jawab%0D%0Asosial+perusahaan+terhadap+program+yang+dijalankan+oleh+PT.+Great+Giant%0D%0APineapple+apakah+sudah+sesuai+dengan+harapan+dan+kenyataan+di+masyarakat+di%0D%0ATerbanggi+Besar.+Penelitian+ini+merupakan+penelitian+kualitatif+deskriptif+denan%0D%0ATeknik+penentuan+informan+menggunakan+Teknik+Purposive+Sampling.+Sumber%0D%0Adata+dalam+penelitian+ini+berupa+data+primer+dan+sekunder.+Teknik+pengumpulan%0D%0Adata+dilakukan+dengan+cara+observasi+kelapangan%2C+wawancara+dengan+informan%0D%0Adan+dokumentasi+hasil+penelitian.+Berdasarkan+hasil+penelitian+didapatkan+bahwa%0D%0Abentuk+tanggung+jawab+perusahaan+terhadap+masyarakat+adalah+dengan+cara%0D%0Amelakukan+perencanaan+untuk+program+Corporate+Social+responsibility+(CSR)%0D%0Adengan+cara+mengembangkan+potensi+yang+ada+pada+masyarakat+dengan+cara%0D%0Amembangun+fasilitas+umum%2C+Mitra+Penjahit%2C+Mitra+Binaan+UKM+Keripik+Pisang%0D%0Adan+hasil+bumi+sehingga+harapan+masyarakat+terhadap+program+CSR+PT.+GGP%0D%0Asudah+sesuai+dengan+kenyataan+yang+diharapkan.+Namun+kesuksesan+pelaksanaan%0D%0Aprogram+CSR+seperti+pada+tiga+contoh+mitra+diatas+adalah+bukti+bahwa+pada%0D%0Aproses+pemetaan%2C+pemberian+dan+evaluasi+sudah+dilakukan+dengan+baik%2C+namun%0D%0Apada+pelaksanaanya+hanya+terfokus+pada+satu+kelompok+atau+wilayah+saja%0D%0Asedangkan+terdapat+wilayah+(kelompok+potensial)+di+Kecamatan+Way+Pengubuan%0D%0Adan+Kecamatan+Terusan+Nunyai+sehingga+diperlukan+pemerataan+bantuan+secara%0D%0Amenyeluruh.%0D%0AKata+kunci%3A+Tanggung+jawab+sosial%2C+Corporate+Social+responsibility+(CSR)%2C%0D%0AHarapan+dan+Kenyataan%0D%0AThe+CSR+movement+is+one+of+the+efforts+made+by+the+company+to+show+social%0D%0Aresponsibility+in+the+economic+empowerment+of+the+community.+The+success+of%0D%0ACSR+will+not+be+separated+from+the+participation+of+entrepreneurs%2C+government%0D%0Aand+society+itself.+This+study+aims+to+determine+the+corporate+social+responsibility%0D%0Aof+the+program+run+by+PT.+Great+Giant+Pineapple+whether+it+is+in+accordance+with%0D%0Athe+expectations+and+reality+in+the+community+in+Terbanggi+Besar.+This+research+is%0D%0Aa+descriptive+qualitative+research+with+the+technique+of+determining+the+informants%0D%0Ausing+the+Purposive+Sampling+Technique.+Sources+of+data+in+this+study+in+the+form%0D%0Aof+primary+and+secondary+data.+Data+collection+techniques+were+carried+out+by%0D%0Ameans+of+field+observations%2C+interviews+with+informants+and+documentation+of%0D%0Aresearch+results.+Based+on+the+results+of+the+study+it+was+found+that+the+form+of%0D%0Acorporate+responsibility+to+the+community+is+by+planning+for+the+Corporate+Social%0D%0Aresponsibility+(CSR)+program+by+developing+the+existing+potential+of+the%0D%0Acommunity+by+building+public+facilities%2C+Tailor+Partners%2C+Banana+Chips+SMEs%0D%0AFoster+Partners+and+agricultural+products+so+that+expectations+the+community%0D%0Atowards+the+CSR+program+of+PT.+GGP+is+in+accordance+with+the+expected+reality.%0D%0AHowever%2C+the+success+of+implementing+CSR+programs+as+in+the+three+examples+of%0D%0Apartners+above+is+evidence+that+the+mapping%2C+distribution+and+evaluation+process%0D%0Ahas+been+carried+out+well%2C+but+in+its+implementation+it+is+only+focused+on+one%0D%0Agroup+or+region+while+there+are+areas+(potential+groups)+in+Way+Pengubuan%0D%0ADistrict+and+Sub-District.+Nunyai+Canal+so+that+a+comprehensive+distribution+of%0D%0Aaid+is+needed.%0D%0AKeywords%3A+Social+responsibility%2C+Corporate+Social+responsibility+(CSR)%2C%0D%0AExpectations+and+Reality&rft.publisher=FAKULTAS+ILMU+SOSIAL+DAN+ILMU+POLITIK&rft.date=2021&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F62529%2F1%2FABSTRAK%2520-%2520Ridho%2520Adlihanjaya.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F62529%2F2%2FSKRIPSI%2520FULL%2520-%2520Ridho%2520Adlihanjaya.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F62529%2F3%2FSKRIPSI%2520TANPA%2520PEMBAHASAN%2520-%2520Ridho%2520Adlihanjaya.pdf&rft.identifier=++Ridho+AdlihanJaya%2C+1516011110++(2021)+TANGGUNG+JAWAB+SOSIAL+PERUSAHAAN+(CSR)+KAJIAN+ANTARA+HARAPAN+DAN+KENYATAAN+(Studi+PT.+Great+Giant+Pineapple+di+Terbanggi+Besar+Kecamatan+Terbanggi+Besar+Kabupaten+Lampung+Tengah).++FAKULTAS+ILMU+SOSIAL+DAN+ILMU+PO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