?url_ver=Z39.88-2004&rft_id=1816031006&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=ANALISIS+FRAMING+KINERJA+ANGGOTA+LEGISLATIF+DALAM+KONTEN+KREASI+(Studi+Kasus+Pada+Video+%E2%80%9CDPR+Musikal%E2%80%9D+di+Channel+Youtube+SkinnyIndonesian24)&rft.creator=DAFFA+ALSA+PRADIKA+%2C+1816031006&rft.subject=300+Ilmu+sosial&rft.subject=307+Komunitas&rft.description=Penelitian+ini+bertujuan+untuk+mengetahui+konstruksi+kinerja+DPR+dalam+konten+video+Youtube+%E2%80%9CDPR+Musikal%E2%80%9D+SkinnyIndonesian24%2C+serta+untuk+menganalisis+pembentukan+citra+yang+dibangung+dalam+konten+video+Youtube+%E2%80%9CDPR+Musikal%E2%80%9D+SkinnyIndonesian24.+Penelitian+ini+menggunakan+tipe+penelitian+kualitatif+dengan+pendekatan+deskriptif.+Penelitian+ini+menggunakan+metode+analisis+framing+William+A.+Gamson.+Sumber+data+pada+penelitian+berupa+data+primer+dan+sekunder+yang+diperoleh+dari+studi+Pustaka%2C+Wawancara+dan+dokumentasi+dengan+mengamati+setiap+scene+dari+video+DPR+Musikal+di+kanal+Youtube+SkinnyIndonesian24+untuk+memperoleh+data+mengenai+objek+yang+dianalisis.+Berdasarkan+hasil+penelitian+didapatkan+bahwa+DPR+Musikal+dikonstruksi+berdasarkan+isu+yang+beredar+ditengah+masyarakat+Indonesia+tentang+maraknya+kinerja+buruk+anggota+DPR+yang+tersorot+oleh+media.+Penggambaran+kinerja+buruk+ini+diilustrasikan+melalui+penokohan+karakter+anggota+DPR+senior+yang+haus+akan+sebuah+kekuasaan.+SkinnyIndonesian24+berusaha+mengkonstruksi+idealisme+tokoh+DPR+%E2%80%9Cjahat%E2%80%9D+yaitu+sebagai+perwakilan+rakyat+yang+berlandaskan+pada+kepentingan+koalisi+dan+perusahaan.+Dan+anggota+DPR+%E2%80%9Cbaik%E2%80%9D+yang+ingin+mengubah+orientasi+kekuasaan+tersebut+dengan+sebesar+besarnya+kesejahteraan+rakyat.+Dalam+video+ini+terdapat+dua+citra+yang+ditampilkan+yaitu+citra+saat+ini+(current+image)+dan+citra+harapan+(the+wish+image).+The+current+image+ditampilkan+sebagai+sebuah+teguran+dan+sindiran+bagi+para+anggota+dewan+yang+berada+dalam+masa+jabatan%2C+namun+berulang+kali+menampilkan+performa+buruk+dalam+etos+kerja+mereka.+Citra+yang+berikutnya+yaitu+the+wish+image+sebagai+pembingkaian+sebuah+harapan%2C+bahwa+tidak+semua+anggota+DPR+kita+saat+ini+benar+benar+berperilaku+buruk+seperti+yang+diberitakan+dimedia.+Pihak+SkinnyIndonesian+lewat+tokoh+Mawar+mencoba+mengkonstruksi+bahwa+masih+terdapat+sebuah+harapan%2C+berupa+sosok+wakil+rakyat+yang+memiliki+kejujuran+dan+memikirkan+masalah+dan+kesejahteraan+rakyat%2C+yang+nantinya+dapat+membawa+perubahan+pada+struktur+lembaga+DPR+saat+ini+kearah+yang+lebih+baik.+Hasil+dari+pembingkaian+yang+dilakukan+menunjukan+adanya+respons+khalayak+berupa+kesadaran+politik+khalayak+melalui+penggambaran+kondisi+legislatif+di+Indonesia+melalui+sindiran+yang+ditunjukan+serta+memberikan+kesadaran+bagi+diri+sendiri+agar+tetap+fokus+mengawal+jalannya+demokrasi+di+Indonesia.%0D%0A%0D%0AKata+kunci%3A+Analisis+Framing%2C+Citra+Politik%2C+Konten+Kreasi%0D%0A%0D%0A%0D%0AThis+study+aims+to+determine+the+construction+of+the+DPR's+performance+in+the+Youtube+video+content+%22DPR+Musikal%22+SkinnyIndonesian24%2C+as+well+as+to+analyze+the+image+formation+built+in+the+Youtube+video+content+%22DPR+Musikal%22+SkinnyIndonesian24.+This+study+uses+a+qualitative+research+type+with+a+descriptive+approach.+This+research+uses+William+A.+Gamson's+framing+analysis+method.+Sources+of+data+in+this+study+are+primary+and+secondary+data+obtained+from+library+studies%2C+interview%2C+and+research+documentation+by+observing+each+scene+from+the+Musical+DPR+video+on+the+SkinnyIndonesian24+Youtube+channel+to+obtain+data+about+the+object+being+analyzed.+Based+on+the+results+of+the+study%2C+it+was+found+that+the+Musical+DPR+was+constructed+based+on+the+issues+circulating+among+Indonesian+society+regarding+the+widespread+poor+performance+of+DPR+members+which+was+highlighted+by+the+media.+The+depiction+of+this+poor+performance+is+illustrated+through+the+characterization+of+senior+DPR+members+who+are+hungry+for+power.+SkinnyIndonesian24+tries+to+construct+the+idealism+of+%E2%80%9Cevil%E2%80%9D+DPR+figures%2C+namely+as+representatives+of+the+people+based+on+the+interests+of+the+coalition+and+the+company.+And+%22good%22+DPR+members+who+want+to+change+the+orientation+of+the+power+with+the+greatest+amount+of+people's+welfare.+In+this+video+there+are+two+images+displayed%2C+namely+the+current+image+and+the+wish+image.+The+current+image+is+presented+as+a+rebuke+and+satire+for+board+members+who+are+in+office%2C+but+repeatedly+display+poor+performance+in+their+work+ethic.+The+next+image+is+the+wish+image+as+a+framing+of+a+hope%2C+that+not+all+members+of+our+current+DPR+have+really+bad+behavior+as+reported+in+the+media.+The+SkinnyIndonesian+party+through+the+Mawar+figure+tries+to+construct+that+there+is+still+a+hope%2C+in+the+form+of+a+representative+of+the+people+who+has+honesty+and+thinks+about+the+problems+and+welfare+of+the+people%2C+which+will+later+be+able+to+bring+changes+to+the+current+structure+of+the+DPR+for+the+better.+The+results+of+the+framing+carried+out+show+that+there+is+a+public+response+in+the+form+of+public+political+awareness+through+describing+the+legislative+conditions+in+Indonesia+through+the+satire+that+is+shown+and+providing+self-awareness+to+stay+focused+on+guarding+the+course+of+democracy+in+Indonesia.+%0D%0A%0D%0AKeywords%3A+Framing+Analysis%2C+Political+Image%2C+Content+Creation&rft.publisher=FAKULTAS+ILMU+SOSIAL+DAN+ILMU+POLITIK&rft.date=2022-05-19&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F62922%2F1%2FABSTRAK.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F62922%2F2%2FSKRIPSI%2520FULL.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F62922%2F3%2FSKRIPSI%2520TANPA%2520BAB%2520PEMBAHASAN.pdf&rft.identifier=++DAFFA+ALSA+PRADIKA+%2C+1816031006++(2022)+ANALISIS+FRAMING+KINERJA+ANGGOTA+LEGISLATIF+DALAM+KONTEN+KREASI+(Studi+Kasus+Pada+Video+%E2%80%9CDPR+Musikal%E2%80%9D+di+Channel+Youtube+SkinnyIndonesian24).++FAKULTAS+ILMU+SOSIAL+DAN+ILMU+POLITIK%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F62922%2F