?url_ver=Z39.88-2004&rft_id=1516051044&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=ANALISIS+PENERIMAAN+PENGGUNA+PRODUK+E-MONEY%0D%0ATERHADAP+MINAT+MENGGUNAKAN+GO-PAY++%0D%0ADI+BANDAR+LAMPUNG+&rft.creator=+Taufik+++Ismail%2C+1516051044&rft.subject=321+Sistem+pemerintahan+dan+sistem+negara&rft.subject=322+Hubungan+negara+dengan+kelompok+terorganisir+dan+anggotanya&rft.subject=323+Hak-hak+sipil+dan+politik&rft.description=ABSTRAK%0D%0AANALISIS+PENERIMAAN+PENGGUNA+PRODUK+E-MONEY+%0D%0ATERHADAP+MINAT+MENGGUNAKAN+GO-PAY+%0D%0ADI+BANDAR+LAMPUNG+%0D%0A+%0D%0AOleh+%0D%0A+%0D%0ATaufik+Ismail%0D%0A%0D%0A+%0D%0ASebagai+suatu+upaya+perwujudan+tujuan+dari+gerakan+nasional+non-tunai+Indonesia%0D%0Aadalah+dengan+mendukung+dan+mengembangkan+uang+elektronik+sebagai%0D%0Ainstrumen+pembayaran+non-tunai.+Salah+satu+instrumen+pembayaran+non-tunai%0D%0Ayaitu+e-Money+Go-Pay.+Penelitian+ini+bertujuan+untuk+menganalisis+penerimaan%0D%0Apengguna+produk+e-Money+terhadap+minat+menggunakan+Go-Pay+di+Bandar%0D%0ALampung.Variabel+yang+dianalisis+berdasarkan+teori+TAM+(Technology%0D%0AAcceptenance+Model)%2C+meliputi+persepsi+kemanfaatan+dan+persepsi+kemudahan%2C%0D%0Aserta+variabel+pendukung+lainnya+yaitu+persepsi+keamanan+yang+mempengaruhi%0D%0Aminat+menggunakan+layanan+e-Money+Go-Pay.+Jenis+penelitian+eksplanatori%0D%0Adengan+pendekatan+kuantitatif.+Teknik+pengambilan+sampel+menggunakan%0D%0Ainsidental+sampling+dengan+sampel+100+responden.+Analisis+data+dalam+penelitian%0D%0Aini+menggunakan+analisis+regresi+linier+berganda.+Hasil+penelitian+menjelaskan%0D%0Abahwa%2C+secara+parsial+persepsi+kemanfaatan%2C+persepsi+kemudahan%2C+dan+persepsi%0D%0Akeamanan+berpengaruh+signifikan+terhadap+minat+menggunakan+Go-Pay+di%0D%0ABandar+Lampung.+Hasil+pengujian+secara+simultan+menunjukkan+bahwa+persepsi%0D%0Akemanfaatan%2C+persepsi+kemudahan%2C+dan+persepsi+keamanan+berpengaruh+terhadap%0D%0Aminat+menggunakan+Go-Pay+di+Bandar+Lampung.%0D%0A%0D%0AKata+kunci+%3A+E-Money+Go-Pay%2C+TAM+(Technology+Acceptenance+Model)%2C+%0D%0APersepsi+kemanfaatan%2C+Persepsi+kemudahan%2C+Persepsi%0D%0Akeamanan%2C+Minat+menggunakan+%0D%0A++%0D%0AABSTRACT%0D%0AANALYSIS+OF+USER+ACCEPTANCE+OF+E-MONEY+PRODUCTS+ON+%0D%0AINTENTION+TO+USE+GO-PAY+IN+BANDAR+LAMPUNG%0D%0A%0D%0ABy%0D%0A+%0D%0ATaufik+Ismail%0D%0A%0D%0A+%0D%0AAs+an+effort+to+realize+the+goal+of+Indonesia's+cashless+national+movement%2C+it+is+to%0D%0Asupport+and+develop+electronic+money+as+a+non-cash+payment+instrument.+One+of%0D%0Athe+non-cash+payment+instruments+is+e-Money+Go-Pay.+This+study+aims+to+analyze%0D%0Athe+user+acceptance+of+e-Money+products+on+the+intention+to+use+Go-Pay+in%0D%0ABandar+Lampung.+The+variables+analyzed+are+based+on+the+TAM+(Technology%0D%0AAcceptenance+Model)+theory%2C+including+perceptions+of+usefulness+and+perceived%0D%0Aease+of+use%2C+as+well+as+other+supporting+variables%2C+namely+security+perceptions%0D%0Athat+affect+intention+to+use+Go-Pay+e-Money+services.+This+type+of+research+is%0D%0Aexplanatory+with+a+quantitative+approach.+The+sampling+technique+used+incidental%0D%0Asampling+with+a+sample+of+100+respondents.+Data+analysis+in+this+study+used%0D%0Amultiple+linear+regression+analysis.+The+results+of+the+study+explain+that%2C+partially%2C%0D%0Athe+perception+of+usefulness%2C+the+perception+ease+of+use%2C+and+the+perception+of%0D%0Asecurity+have+a+significant+effect+on+the+intention+to+use+Go-Pay+in+Bandar%0D%0ALampung.+Simultaneous+test+results+show+that+perceived+usefulness%2C+perceived%0D%0Aease+of+use%2C+and+perceived+security+have+an+effect+on+intention+to+use+Go-Pay+in%0D%0ABandar+Lampung.%0D%0A%0D%0AKeywords+%3A+E-Money+Go-Pay%2C+TAM+(Technology+Acceptenance+Model)%2C+%0D%0APerception+ofusefulness%2C+Perception+ease+of+use%2C+Perception+of%0D%0Asecurity%2C+Intention+to+use+%0D%0A++&rft.publisher=FAKULTAS+ILMU+SOSIAL+DAN+ILMU+POLITIK&rft.date=2022-06-13&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F63782%2F1%2FABSTRAK.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F63782%2F2%2FSKRIPSI%2520FULL.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F63782%2F3%2FSKRIPSI%2520FULL%2520TANPA%2520PEMBAHASAN.pdf&rft.identifier=+++Taufik+Ismail%2C+1516051044++(2022)+ANALISIS+PENERIMAAN+PENGGUNA+PRODUK+E-MONEY+TERHADAP+MINAT+MENGGUNAKAN+GO-PAY+DI+BANDAR+LAMPUNG.++FAKULTAS+ILMU+SOSIAL+DAN+ILMU+POLITIK%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F63782%2F