?url_ver=Z39.88-2004&rft_id=1917031098+&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=IMPLEMENTASI+K-OPTIMAL+PADA+ALGORITMA+K-NEAREST+NEIGHBOR+UNTUK+KLASIFIKASI+KETERTARIKAN+MASYARAKAT+DALAM+PEMBELIAN+ASURANSI+PERJALANAN&rft.creator=QORRY+%2C+INDIRA+DEVINA&rft.subject=500+ilmu+pengetahuan+alam+dan+matematika&rft.subject=510+Matematika&rft.description=%0D%0A%0D%0A%0D%0AThe+rapid+development++of+science+and+technology+in+the+era+of+globalization+provides+benefits+and+progress%2C+especially+in+the+transportation+sector.+The+development+of+the+transportation+sector%2C+in+addition+to+having+advantages%2C+also+has+risks+that+often+cause+substantial+losses.+One+of+the+risk+transfer+agencies+that+can+accommodate+and+take+over+all+losses+arising+from+these+risks%2C+including+a+travel+insurance+company.+This+research+examines+an+analysis+to+classify+who+might+be+interested+in+purchasing+travel+insurance+so+that+it+can+assist+companies+in+optimizing+product+marketing+based+on+their+historical+database+using+the+K-+Nearest+Neighbor+algorithm.+The+data+used+is+travel+insurance+prediction+data+in+India.+From+the+modelling+results+using+the+division+of+90%25+train+data+and+10%25+test+data%2C+the+most+optimal+number+of+nearest+neighbours+is+four+(k%3D4)+with+a+model+accuracy+rate+of+83%25.+Therefore%2C+travel+insurance+prediction+data+with+k%3D4+can+be+used+to+classify+and+predict+customer+groups.%0D%0A%0D%0A%0D%0AKeywords+%3A+Classification%2C+K-Nearest+Neighbor%2C+Travel+Insurance.+%0D%0A%0D%0A%0D%0A%0D%0APerkembangan+ilmu+pengetahuan+dan+teknologi+yang+sangat+pesat+pada+era+globalisasi+memberikan+manfaat+serta+kemajuan%2C+khususnya+pada+sektor+transportasi.++++Perkembangan+sektor+transportasi+tersebut%2C+selain+memiliki+keuntungan+juga+memiliki+risiko+yang+tidak+jarang+menimbulkan+kerugian+yang+cukup+besar.++Salah+satu+lembaga+pengalihan+risiko+yang+dapat+menampung+dan+mengambil+alih+segala+kerugian+yang+timbul+dari+risiko-risiko+tersebut%2C+diantaranya+adalah+perusahaan+asuransi+perjalanan.+++Pada+penelitian+ini+dikaji+analisis+untuk+mengklasifikasikan+siapa+saja+yang+sekiranya+akan+tertarik+dalam+pembelian+asuransi+perjalanan+agar+dapat+membantu+perusahaan+dalam+mengoptimalkan+pemasaran+produk+berdasarkan+sejarah+databasenya%2C+menggunakan+algoritma+K-+Nearest+Neighbor.+Data+yang+digunakan+adalah+data+travel+insurance+prediction+di+India.+Dari+hasil+pemodelan+menggunakan+pembagian+90%25+data+train+dan+10%25+data+test+didapatkan+jumlah+tetangga+terdekat+yang+paling+optimal+sebesar+4+tetangga+(&rft.publisher=MATEMATIKA+DAN+ILMU+PENGETAHUAN+ALAM&rft.date=2023-02-08&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F69875%2F1%2FABSTRAK.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F69875%2F2%2FSKRIPSI%2520FULL.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F69875%2F3%2FSKRIPSI%2520TANPA%2520BAB%2520PEMBAHASAN.pdf&rft.identifier=++QORRY+%2C+INDIRA+DEVINA++(2023)+IMPLEMENTASI+K-OPTIMAL+PADA+ALGORITMA+K-NEAREST+NEIGHBOR+UNTUK+KLASIFIKASI+KETERTARIKAN+MASYARAKAT+DALAM+PEMBELIAN+ASURANSI+PERJALANAN.++MATEMATIKA+DAN+ILMU+PENGETAHUAN+ALAM%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F69875%2F