?url_ver=Z39.88-2004&rft_id=1914151060&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=PERSEPSI+PENGUNJUNG+TERHADAP+DAYA+TARIK+OBJEK+WISATA%0D%0APANTAI+SAPENAN+LAMPUNG+SELATAN&rft.creator=TIARA+DAMAYANTI+%2C+1914151060&rft.subject=000+Ilmu+komputer%2C+informasi+dan+pekerjaan+umum&rft.subject=001+Ilmu+pengetahuan&rft.description=ABSTRAK%0D%0A%0D%0AKeberadaan+potensi+wisata+di+daerah+dapat+menjadi+peluang+yang+sangat%0D%0Abaik+bagi+pariwisata+dan+pengembangan+ekonomi+daerah+itu+sendiri%2C+sehingga%0D%0Aperhatian+khusus+harus+diberikan+pada+peningkatan+kualitas+pelayanan%2C+pelestarian%0D%0Alingkungan+pariwisata%2C+dan+penyediaan+sarana+dan+prasarana+untuk+pengembangan%0D%0Apariwisata+itu+sendiri.+Penelitian+ini+dilakukan+untuk+menganalisis+persepsi%0D%0Apengunjung+berdasarkan+push+factor%2C+pull+factor%2C+upaya+konservasi+oleh%0D%0Apengunjung+dan+menganalisis+persepsi+pengunjung+terhadap+protokol+kesehatan%0D%0Ayang+dilakukan+oleh+pengunjung+di+Pantai+Sapenan.+Pengambilan+data+dilakukan%0D%0Apada+bulan+Oktober-November+2022+di+Pantai+Sapenan+Lampung+Selatan+Provinsi%0D%0ALampung+melalui+wawancara+langsung+menggunakan+kuesioner.+Teknik%0D%0Apengambilan+sampel+penelitian+ini+dengan+menggunakan+metode+random%0D%0Asampling+kepada+100+responden+dengan+rentang+usia+pengunjung+15-60+tahun.%0D%0AData+yang+telah+didapatkan+dianalisis+dengan+Skala+Likert.+Hasil+dari+penelitian%0D%0Aberdasarkan+push+factor+dengan+nilai+rata-rata+keseluruhan+3%2C91+masuk+dalam%0D%0Akategori+cukup+setuju+dengan+sub-variabel+%3B+environment+(4%2C3)%3B+relaksasi+(3%2C7)%3B%0D%0Aeconomic+factor+(4%2C06)%3B+intensi+pribadi+(3%2C55)%3B+dan+petualangan+(3%2C31).+Penilaian%0D%0Aberdasarkan+pull+factor+dengan+nilai+rata-rata+keseluruhan+3%2C78+masuk+dalam%0D%0Akategori+cukup+setuju+dengan+sub-variabel%3B+personalia+(3%2C85)%3B+karakteristik+alami%0D%0A(4%2C2)%3B+infrastruktur+(3%2C7)%3B+fasilitas+(3.91)%3B+dan+informasi+komunikasi+(3%2C42).%0D%0APenilaian+berdasarkan+upaya+konservasi+dengan+nilai+rata-rata+keseluruhan+3%2C2%0D%0Amasuk+dalam+kategori+cukup+setuju+dengan+sub-variabel%3B+perlindungan+(3%2C77)%3B%0D%0Apengawetan+(1%2C33)%3B+dan+pemanfaatan+(3%2C74).+Penilaian+berdasarkan+protocol%0D%0Akesahatan+yang+diterapkan+oleh+pengunjung+dengan+nilai+rata-rata+2%2C7+masuk%0D%0Adalam+kategori+tidak+setuju%2C+hal+ini+dikarenakan+tahun+2022+sudah+keluar+dari%0D%0Amasa+pandemi+Covid-19.%0D%0AKata+kunci%3A+persepsi%2C+objek+wisata%2C+upaya+konservasi%2C+push+factor%2C+pull+factor%2C%0D%0Apantai+sapenan%0D%0A%0D%0AThe+existence+of+tourism+potential+in+the+region+can+be+a+very+good%0D%0Aopportunity+for+tourism+and+regional+economic+development+itself%2C+so+that+special%0D%0Aattention+must+be+paid+to+improving+the+quality+of+service%2C+preserving+the+tourism%0D%0Aenvironment%2C+and+providing+facilities+and+infrastructure+for+the+development+of%0D%0Atourism+itself.+This+research+was+conducted+to+analyze+visitor+perceptions+based%0D%0Aon+push+factors%2C+pull+factors%2C+conservation+efforts+by+visitors+and+analyze+visitor%0D%0Aperceptions+of+the+health+protocols+carried+out+by+visitors+at+Sapenan+Beach.+Data%0D%0Acollection+was+carried+out+in+October-November+2022+at+Sapenan+Beach%2C+South%0D%0ALampung%2C+Lampung+Province+through+direct+interviews+using+a+questionnaire.%0D%0AThe+sampling+technique+for+this+study+used+random+sampling+method+to+100%0D%0Arespondents+with+a+visitor+age+range+of+15-60+years.+The+data+that+has+been%0D%0Aobtained+is+then+analyzed+with+a+Likert+Scale.+The+results+of+the+research+based+on%0D%0Apush+factors+with+an+overall+average+value+of+3.91+fall+into+the+category+of+quite%0D%0Aagreeing+with+the+sub-variables%3B+environment(4%2C3)%3B+relaxation+(3%2C7)%3B+economic%0D%0Afactors+(4.06)%3B+personal+intention+(3.55)%3B+and+adventure+(3.31).+Assessment+based%0D%0Aon+pull+factors+with+an+overall+average+value+of+3.78+is+in+the+category+of+quite%0D%0Aagreeing+with+the+sub-variables%3B+personnel+(3.85)%3B+natural+characteristics+(4%2C2)%3B%0D%0Ainfrastructure+(3%2C7)%3B+facilities+(3.91)%3B+and+communication+information+(3.42).%0D%0AAssessment+based+on+conservation+efforts+with+an+overall+average+value+of+3.2+is%0D%0Ain+the+category+of+quite+agreeing+with+the+sub-variables%3B+protection+(3.77)%3B%0D%0Apickling+(1.33)%3B+and+utilization+(3.74).+Assessment+based+on+the+health+protocol%0D%0Aimplemented+by+visitors+with+an+average+score+of+2.7+is+in+the+disagree+category%2C%0D%0Athis+is+because+2022+has+come+out+of+the+Covid-19+pandemic.%0D%0AKeywords%3A+perception%2C+tourist+attraction%2C+conservation+efforts%2C+push+factor%2C+pull%0D%0Afactor%2C+sapenan+beach&rft.publisher=FAKULTAS+PERTANIAN++&rft.date=2023-02-06&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F70180%2F1%2FABSTRAK.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F70180%2F2%2FSKRIPSI%2520FULL.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F70180%2F3%2FSKRIPSI%2520TANPA%2520BAB%2520PEMBAHASAN.pdf&rft.identifier=++TIARA+DAMAYANTI+%2C+1914151060++(2023)+PERSEPSI+PENGUNJUNG+TERHADAP+DAYA+TARIK+OBJEK+WISATA+PANTAI+SAPENAN+LAMPUNG+SELATAN.++FAKULTAS+PERTANIAN+%2C+UNIVERSITAS+LAMPUNG.++++(Submitted)++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F70180%2F