?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=STRATEGI+MALAYSIA+MENJADI+PUSAT+INDUSTRI+HALAL+GLOBAL%0D%0AMELALUI+PENGEMBANGAN+HALAL+COSMETICS+TAHUN+2015-2019&rft.creator=NAKHWA%2C+AKHYAUN&rft.subject=300+Ilmu+sosial&rft.subject=302+Interaksi+sosial&rft.subject=303+Proses+sosial&rft.description=%0D%0A%0D%0AABSTRAK%0D%0A%0D%0A%0D%0A%0D%0AMalaysia+adalah+negara+dengan+jumlah+populasi+masyarakat+muslim+sebanyak+16.3+juta+yang+menempatkan+diri+pada+peringkat+24+yaitu+31.3+persen+dari+total+32.7+juta+penduduknya.+Malaysia+menggunakan+sistem+halal+industri.+Sehingga+menjadikan+Malaysia+memiliki+sertifikasi+halal+terbaik+dunia+dan+mengalahkan+beberapa+negara+dengan+jumlah+penduduk+muslim+terbesar+di+dunia.++%0D%0APenelitian+menggunakan+konsep+diplomasi+publik+yaitu+daily+communication%2C+strategic+communication%2C+development+of+lasting+relationship.+Konsep+industri+halal+yaitu+kolaborasi+dengan+pelaku+industri+kosmetik+halal+nasional+dan+global%2C+sertifikasi+halal%2C+tracebility+system+nasional+dan+global%2C+serta+riset+dan+regulasi.+Pengumpulan+data+dilakukan+dengan+pendekatan+deskriptif+kualitatif+yang+didapatkan+dari+studi+pustaka+dan+dokumentasi.+Analisis+data+menggunakan+teknik+analisis+kondensasi%2C+penyajian+dan+penarikan+kesimpulan+data+yang+telah+diperoleh.+Teknik+validitas+data+menggunakan+triangulasi+sumber+data+dengan+menggabungkan+data+dari+berbagai+sumber%2C+metode+atau+konsep.%0D%0AHasil+penelitian+memperlihatkan+bahwa+pengembangan+halal+cosmetics+adalah+sebagai+salah+satu+strategi+Malaysia+untuk+menjadi+hub+halal+global.+Terdapat+strategi+yang+dilakukan+oleh+Malaysia+dalam+mengembangkan+halal+cosmetics+di+negaranya.+Strategi-strategi+yang+dilakukan+diantaranya+yaitu%2C+mengadakan+pameran+bisnis+kosmetik+halal+internasional+tahunan+Malaysia+International+Halal+Showcase+(MIHAS)%2C+mengembangkan+fasilitas+halal+cosmetics+seperti+pengembangan+teknik+sains+modern+dalam+pendeteksian+halal+cosmetics%2C+membuat+lembaga+sertifikasi+halal%2C+menyediakan+layanan+informasi+dan+komunikasi+bagi+konsumen+melalui+media+televisi+dan+internet%2C++berkolaborasi+antar+kementerian+dan+lembaga+pemerintah+Malaysia+seperti+HDC+dan+MATRADE%2C+dan+bekerjasama+dengan+para+pelaku+industri+halal+cosmetics+nasional+dan+global+demi+terciptanya+Malaysia+sebagai+pusat+industri+halal+global.%0D%0A%0D%0A%0D%0A%0D%0A%0D%0AKata+kunci+%3A+Pengembangan+Halal+Cosmetics%2C+Pusat+Industri+Halal+Global%2C+Strategi+Malaysia%0D%0A%0D%0AABSTRACT%0D%0A%0D%0A%0D%0A%0D%0AMalaysia+is+a+country+with+a+population+of+16.3+million+Muslims%2C+which+ranks+24th%2C+namely+31.3+percent+of+the+total+32.7+million+population.+Malaysia+uses+the+industrial+halal+system.+So+that+makes+Malaysia+has+the+best+world+halal+certification+and+beats+several+countries+with+the+largest+Muslim+population+in+the+world.+This+research+uses+the+concept+of+public+diplomacy%2C+namely+daily+communication%2C+strategic+communication%2C+development+of+lasting+relationships.+The+concept+of+the+halal+industry+is+collaboration+with+national+and+global+halal+cosmetic+industry+players%2C+halal+certification%2C+national+and+global+traceability+systems%2C+as+well+as+research+and+regulation.+Data+collection+was+carried+out+using+a+qualitative+descriptive+approach+obtained+from+literature+and+documentation.+Data+analysis+uses+condensation+analysis+techniques%2C+presenting+and+drawing+conclusions+from+the+data+that+has+been+obtained.+Data+validity+techniques+use+triangulation+of+data+sources+by+combining+data+from+various+sources%2C+methods+or+concepts.+The+results+of+the+study+show+that+the+development+of+halal+cosmetics+is+one+of+Malaysia's+strategies+to+become+a+global+halal+hub.+There+is+a+strategy+carried+out+by+Malaysia+in+developing+halal+cosmetics+in+their+country.+The+strategies+carried+out+include+holding+the+annual+Malaysia+International+Halal+Showcase+(MIHAS)+international+halal+cosmetics+business+exhibition%2C+developing+halal+cosmetics+facilities+such+as+developing+modern+scientific+techniques+in+detecting+halal+cosmetics%2C+creating+halal+certification+bodies%2C+providing+information+and+communication+services+for+consumers+through+television+and+internet+media%2C+collaborating+between+ministries+and+Malaysian+government+agencies+such+as+HDC+and+MATRADE%2C+and+collaborating+with+national+and+global+halal+cosmetics+industry+players+to+create+Malaysia+as+the+center+of+the+global+halal+industry.%0D%0A%0D%0AKeywords+%3A+Halal+Cosmetics+Development%2C+Global+Halal+Industry+Center%2C+Strategy+of+Malaysia%0D%0A&rft.publisher=FAKULTAS+ILMU+SOSIAL+DAN+ILMU+POLITIK&rft.date=2023-07-25&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F75321%2F1%2FABSTRAK.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F75321%2F2%2FSKRIPSI%2520FULL.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F75321%2F3%2FSKRIPSI%2520FULL%2520TANPA%2520BAB%2520PEMBAHASAN.pdf&rft.identifier=++NAKHWA%2C+AKHYAUN++(2023)+STRATEGI+MALAYSIA+MENJADI+PUSAT+INDUSTRI+HALAL+GLOBAL+MELALUI+PENGEMBANGAN+HALAL+COSMETICS+TAHUN+2015-2019.++FAKULTAS+ILMU+SOSIAL+DAN+ILMU+POLITIK%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F75321%2F