?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=PENERAPAN+STRATEGI+COOL+JAPAN+DALAM+DIPLOMASI%0D%0APUBLIK+JEPANG+DI+INDONESIA+2020+-+2023&rft.creator=Ahmad+%2C+Izzul+Haqie+%09&rft.subject=300+Ilmu+sosial&rft.description=Perkembangan+budaya+Jepang+di+Indonesia+setelah+diadopsinya+diplomasi+publik%0D%0Asebagai+kebijakan+dan+dan+Cool+Japan+sebagai+konsep+strategi+memberikan+keuntungan%0D%0Abagi+Jepang.+Adanya+pemusatan+kepentingan+dikawasan+Asia+Tenggara%2C+termasuk%0D%0AIndonesia+diharapkan+memberikan+keuntungan+lebih%2C+dimana+bagi+Indonesia%2C+Jepang%0D%0Amerupakan+investor+terbesar+dan+mitra+strategis.+Namun+pada+kenyataanya%2C+negara-negara%0D%0Adidunia+termasuk+Indonesia+dan+Jepang+dengan+adanya+penyebaran+Covid-19+telah%0D%0Amenimbulkan+pembatasan+terhadap+aktivitas+diplomatik+negara-negara+di+seluruh+dunia%2C%0D%0Atermasuk+Jepang.+Penelitian+ini+bertujuan+untuk+menganalisis+cool+Japan+strategy+dan%0D%0Amenganalisis+bagaimana+penerapan+strategi+cool+Japan+dalam+diplomasi+publik+Jepang+di%0D%0AIndonesia+pada+bidang+jasa.%0D%0APenelitian+ini+menggunakan+metode+penelitian+kualitatif+dengan+analisa%0D%0Adeskriptif%2C+dengan+menggunakan+teknik+pengumpulan+data+studi+pustaka+dan+studi%0D%0Adokumentasi.+Peneliti+juga+menggunakan+teknik+analisis+data+menurut+Miles+dan%0D%0AHuberman%2C+dengan+3+tahapan%2C+yaitu+tahap+kondensasi+data%2C+tahap+penyajian+data%2C+serta%0D%0Atahap+kesimpulan+dan+verifikasi.+Penelitian+ini+mendeskripsikan+dan+menganalisis%0D%0Abagaimana+penerapan+strategi+cool+japan+dalam+diplomasi+publik+di+Indonesia+pada+tahun%0D%0A2020+sampai+2023+khususnya+di+bidang+industri+kreatif+pada+masa+dan+pasca+pandemi%2C%0D%0Ayang+dianalisis+dengan+menggunakan+konsep+budaya+populer+dan+3+elemen+teori%0D%0Adiplomasi+publik+milik+Mark+Leonard+dkk%2C+seperti+news+management%2C+strategic%0D%0Acommunication%2C+dan+relationship+building.%0D%0AHasil+dari+penelitian+ini+menunjukkan+bahwa+Jepang+telah+melakukan+beberapa%0D%0Aupaya%2C+melalui+news+management+dengan+memaksimalkan+media+online%2C+terutama+dimasa%0D%0Apandemi+melalui+media+sosial%2C+dan+media+massa%2C+dimana+optimalisasi+dari+media+online%0D%0Asemakin+pesat+pada+masa+pandemi+dan+pasca.+Melalui+strategic+management%2C+Jepang%0D%0Amengupayakan+penerapan+agenda+seperti+festival%2C+konferensi%2C+dan+pemaksimalan+melalui%0D%0Agrup+idol+dengan+mempertimbangkan+pada+pelaksanaan+penerapan+hybrid+dan+penerapan%0D%0Aberbeda+dari+sebelumnya.+Adapun+hasil+analisis+melalui+relationship+building%2C%0D%0Amenunjukkan+bahwa+MOFA+telah+melakukan+berbagai+upaya+untuk+mempromosikan%0D%0Apertukaran+penduduk+maupun+pelajar%2C+pertukaran+intelektual%2C+seperti+program+JET%2C+dan%0D%0AJENESYS%2C+serta+upaya+dalam+investai+dan+pengembangan+usaha+melalui+JETRO.+Upaya%0D%0Atersebut+dilakukan+Jepang+guna+memperluas+lingkaran+orang-orang+yang+memiliki%0D%0Aketertarikan+besar+terhadap+atau+pengetahuan+tentang+Jepang%2C+serta+mempererat+hubungan%0D%0Akedua+negara.%0D%0AKata+Kunci+%3A+Cool+Japan%2C+Penerapan+Strategi%2C+Diplomasi+Publik%2C+Budaya%0D%0A%0D%0APopuler.%0D%0AThe+development+of+Japanese+culture+in+Indonesia+after+the+adoption+of+public%0D%0Adiplomacy+as+a+policy+and+Cool+Japan+as+a+strategy+concept+provides+benefits+for+Japan.%0D%0AThe+concentration+of+interests+in+the+Southeast+Asian+region%2C+including+Indonesia%2C+is%0D%0Aexpected+to+provide+more+benefits%2C+where+for+Indonesia%2C+Japan+is+the+largest+investor+and%0D%0Astrategic+partner.+But+in+reality%2C+countries+in+the+world+including+Indonesia+and+Japan+with%0D%0Athe+spread+of+Covid-19+have+caused+restrictions+on+the+diplomatic+activities+of+countries%0D%0Aaround+the+world%2C+including+Japan.+This+research+aims+to+analyse+the+cool+Japan+strategy%0D%0Aand+analyse+how+the+implementation+of+the+cool+Japan+strategy+in+Japan's+public%0D%0Adiplomacy+in+Indonesia+in+the+service+sector.+This+research+uses+qualitative+research%0D%0Amethods+with+descriptive+analysis%2C+using+data+collection+techniques+of+literature+study+and%0D%0Adocumentation+study.+Researchers+also+used+data+analysis+techniques+according+to+Miles%0D%0Aand+Huberman%2C+with+3+stages%2C+namely+the+data+condensation+stage%2C+the+data+presentation%0D%0Astage%2C+and+the+conclusion+and+verification+stage.+This+research+describes+and+analyses+how%0D%0Athe+implementation+of+the+cool+japan+strategy+in+public+diplomacy+in+Indonesia+from+2020%0D%0Ato+2023%2C+especially+in+the+creative+industry+during+and+after+the+pandemic%2C+which+is%0D%0Aanalysed+using+pop+culture+concept+and+3+elements+of+Mark+Leonard+et+al's+public%0D%0Adiplomacy+theory%2C+such+as+news+management%2C+strategic+communication%2C+and+relationship%0D%0Abuilding.+The+results+of+this+study+show+that+Japan+has+made+several+efforts+through+news%0D%0Amanagement+by+maximising+online+media%2C+especially+during+the+pandemic+through+social%0D%0Amedia%2C+and+mass+media%2C+where+the+optimisation+of+online+media+is+increasing+rapidly%0D%0Aduring+the+pandemic+and+post.+Through+strategic+management%2C+Japan+strives+to+implement%0D%0Aagendas+such+as+festivals%2C+conferences%2C+and+maximisation+through+idol+groups+by%0D%0Aconsidering+the+implementation+of+hybrid+applications+and+different+from+before.+As+for%0D%0Athe+results+of+the+analysis+through+relationship+building%2C+it+shows+that+MOFA+has+made%0D%0Avarious+efforts+to+promote+population+and+student+exchanges%2C+intellectual+exchanges%2C+such%0D%0Aas+the+JET%2C+and+JENESYS+programmes%2C+as+well+as+efforts+in+investment+and+business%0D%0Adevelopment+through+JETRO.+These+efforts+are+made+by+Japan+to+expand+the+circle+of%0D%0Apeople+who+have+a+great+interest+in+or+knowledge+of+Japan%2C+and+strengthen+the+relationship%0D%0Abetween+the+two+countries.%0D%0AKeywords%3A+Cool+Japan%2C+Popular+Culture%2C+Public+Diplomacy%2C+Strategy%0D%0AImplementation&rft.publisher=FAKULTAS+ILMU+SOSIAL+DAN+POLITIK++&rft.date=2024-08-21&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F81877%2F2%2FDraft%2520Ahmad%2520Izzul%2520Haqie_Abstrak%2520-%2520Izzul%2520Haq.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F81877%2F1%2FDraft%2520Ahmad%2520Izzul%2520Haqie_Full%2520Skripsi%2520-%2520Izzul%2520Haq.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F81877%2F3%2FDraft%2520Ahmad%2520Izzul%2520Haqie_Tanpa%2520Pembahasan%2520-%2520Izzul%2520Haq%2520%25281%2529.pdf&rft.identifier=++Ahmad+%2C+Izzul+Haqie+++(2024)+PENERAPAN+STRATEGI+COOL+JAPAN+DALAM+DIPLOMASI+PUBLIK+JEPANG+DI+INDONESIA+2020+-+2023.++FAKULTAS+ILMU+SOSIAL+DAN+POLITIK+%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F81877%2F