?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=PERAN+ACCOUNT+OFFICER+DALAM+MENSOSIALISASIKAN+PRODUK%0D%0AKREDIT+KONSUMER+DI+PT.+BANK+PEMBANGUNAN%0D%0A%0D%0ADAERAH+LAMPUNG&rft.creator=Annisa+%2C+Miftahul+Jannah&rft.subject=300+Ilmu+sosial&rft.description=Tujuan+dari+pembuatan+tugas+akhir+ini+adalah+untuk+mendeksripsikan+bagaimana%0D%0Aperan+Account+Officer+dalam+mensosialisasikan+produk+kredit+konsumer+di+PT.%0D%0ABank+Pembangunan+Daerah+Lampung.+Metode+pengumpulan+data+yang+penulis%0D%0Agunakan+adalah+studi+pustaka%2C+dokumen%2C+dan+wawancara+yang+dilakukan+di+PT.%0D%0ABank+Pembangunan+Daerah+Lampung+dengan+narasumber+Bapak+Mario+dan%0D%0ABapakNurul.+Sehingga+hasil+penelitian+yang+didapatkan+menunjukan+bahwa+peran%0D%0AAccount+Officer+di+PT.+Bank+Pembangunan+Daerah+Lampung+sangat+diperlukan%0D%0Auntuk+membangun+citra+positif+perusahaan+dan+menarik+nasabah+dalam%0D%0Amenggunakan+produk+kredit+konsumer.+Kesimpulan+yang+didapatkan+yaitu+peran%0D%0AAccount+Officer+sebagai+tolak+ukur+keberhasilan+disuatu+perusahaan%2C+apabila+peran%0D%0AAccount+Officer+tidak+menjalankan+sesuai+peran+yang+berlaku+maka+hasil%0D%0Aselanjutnya+tidak+akan+efektif+dan+efesien.%0D%0A%0D%0AKata+Kunci+%3A+Account+Officer%2C+Nasabah%2C+PT.+Bank+Pembangunan+Daerah+Lampung%0D%0A%0D%0A3%0D%0A%0D%0AABSTRACT%0D%0A%0D%0ATHE+ROLE+OF+THE+ACCOUNT+OFFICER+IN+SOCIALIZING+CONSUMER%0D%0A%0D%0ACREDIT+PRODUCTS+AT+PT.+LAMPUNG+REGIONAL%0D%0A%0D%0ADEVELOPMENT+BANK%0D%0A%0D%0ABy%0D%0A%0D%0AAnnisa+Miftahul+Jannah%0D%0A%0D%0AThe+purpose+of+this+final+assignment+is+to+describe+the+role+of+the+Account+Officer%0D%0Ain+socializing+consumer+credit+products+at+PT.+Lampung+Regional+Development%0D%0ABank.+The+data+collection+methods+that+the+author+uses+are+literature+studies%2C%0D%0Adocuments+and+interviews+conducted+at+PT.+Lampung+Regional+Development%0D%0ABank+with+resource+persons+Mr.+Mario+and+Mr.+Nurul.+So%2C+the+research+results%0D%0Aobtained+show+that+the+role+of+the+Account+Officer+at+PT.+Lampung+Regional%0D%0ADevelopment+Bank+is+very+necessary+to+build+a+positive+company+image+and%0D%0Aattract+customers+touse+consumer+credit+products.+The+conclusion+obtained+is+that%0D%0Athe+role+of+the+Account+Officer+is+a+measure+of+success+in+a+company.+If+the+role+of%0D%0Athe+Account+Officer+is+not+carried+out+according+to+the+applicable+role%2C+the%0D%0Asubsequent+results+will+not+be+effective+and+efficient.%0D%0A%0D%0AKeyword+%3A+Account+Officer%2C+Customer%2C+PT.+Lampung+Regional+Development+Bank&rft.publisher=FAKULTAS+ILMU+SOSIAL+DAN+ILMU+POLITIK&rft.date=2024-05-21&rft.type=Diploma%2FTugas+Akhir&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F82709%2F1%2FABSTRAK%2520ANISA%2520-%2520Annisa%2520Miftahul%2520Jannah.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F82709%2F2%2FFUL%2520SKRIPSI%2520TANPA%2520LAMPIRAN%2520-%2520Annisa%2520Miftahul%2520Jannah.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F82709%2F3%2FFUL%2520SKRIPSI%2520TANPA%2520PEMBAHASAN%2520DAN%2520LAMPIRAN%2520-%2520Annisa%2520Miftahul%2520Jannah.pdf&rft.identifier=++Annisa+%2C+Miftahul+Jannah++(2024)+PERAN+ACCOUNT+OFFICER+DALAM+MENSOSIALISASIKAN+PRODUK+KREDIT+KONSUMER+DI+PT.+BANK+PEMBANGUNAN+DAERAH+LAMPUNG.++%5BDiploma%2FTugas+Akhir%5D+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F82709%2F