?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=PERAN+USAHA+MIKRO+KECIL+MENENGAH+(UMKM)+DALAM%0D%0AMELESTARIKAN+BUDAYA+LAMPUNG+MELALUI+USAHA+TAPIS%0D%0ADI+DESA+LUGUSARI+KECAMATAN+PAGELARAN%0D%0A%0D%0AKABUPATEN+PRINGSEWU%0D%0A%0D%0A(Studi+Kasus+Sanggar+Melati+Tapis+di+Desa+Lugusari+Kecamatan+Pagelaran%0D%0A%0D%0AKabupaten+Pringsewu)&rft.creator=Hesti+%2C+Arani&rft.subject=330+Ekonomi&rft.subject=600+Teknologi+(ilmu+terapan)&rft.subject=630+Pertanian+dan+teknologi+yang+berkaitan&rft.description=Upaya+yang+dapat+dilakukan+untuk+melestarikan+budaya+tapis+Lampung+yaitu%0D%0Aperlu+adanya+kegiatan+pemasaran.+Salah+satu+upaya+yang+dapat+dilakukan+untuk%0D%0Amemasarkan+kain+tapis+yaitu+dengan+cara+mendirikan+usaha+kecil+yang+dapat%0D%0Adisebut+Usaha+Mikro+Kecil+Menengah+(UMKM).+Tujuan+dari+penelitian+ini+yaitu%0D%0Amengetahui+peran+anggota+kelompok+UMKM+Sanggar+Melati+Tapis+dalam%0D%0Amelestarikan+budaya+tapis+Lampung%2C+mengetahui+faktor-faktor+yang+berhubungan%0D%0Adengan+peran+UMKM+Tapis+dalam+melestarikan+budaya+tapis+Lampung%2C%0D%0AMengetahui+hubungan+antara+peran+UMKM+terhadap+kelestarian+budaya+tapis%0D%0ALampung%2C+dan+mengetahui+kelestarian+budaya+tapis+Lampung+di+Desa+Lugusari%0D%0AKecamatan+Pagelaran+Kabupaten+Pringsewu.+Penelitian+ini+dilaksanakan+pada%0D%0Abulan+Juni+2024+di+Sanggar+Melati+Tapis+Desa+Lugusari+Kecamatan+Pagelaran%0D%0AKabupaten+Pringsewu.+Metode+penelitian+yang+digunakan+adalah+metode+studi%0D%0Akasus+dan+pendekatan+kuantitatif.+Pengambilan+data+dilakukan+dengan+teknik%0D%0Awawancara+menggunakan+kuisioner.+Penelitian+ini+menggunakan+analisis+statistik%0D%0Adeskriptif+kuantitatif+dan+analisis+statistik+Korelasi+Rank%E2%80%99s+Spearman.+Hasil%0D%0Apenelitian+menunjukkan+bahwa+UMKM+berperan+sebagai+penyedia+lapangan%0D%0Apekerjaan%2C+pertumbuhan+ekonomi+lokal%2C+penumbuhan+inovasi+dan+kreativitas+serta%0D%0Asebagai+pemasaran.+Faktor-faktor+yang+berhubungan+yaitu+kemampuan%0D%0Apemimpin%2C+suasana+kelompok%2C+pola+komunikasi%2C+pembinaan%2C+akses+bantuan+bahan%0D%0Abaku%2C+penggunaan+teknologi+dan+dukungan+instansi.+Terdapat+hubungan+antara%0D%0Aperan+UMKM+dengan+kelestarian+budaya+tapis+Lampung.%0D%0A%0D%0AKata+Kunci+%3A+UMKM%2C+peran%2C+kelestarian+budaya%2C+tapis.%0D%0A%0D%0AEfforts+that+can+be+made+to+preserve+the+Lampung+tapis+culture+include+the+need%0D%0Afor+marketing+activities.+One+effort+that+can+be+made+to+market+filter+cloth+is+by%0D%0Aestablishing+a+small+business+which+can+be+called+a+Micro%2C+Small+and+Medium%0D%0AEnterprise+(MSME).+The+aim+of+this+research+is+to+find+out+the+role+of+members+of%0D%0Athe+UMKM-Sanggar+Melati+Tapis+group+in+preserving+Lampung+tapis+culture%2C+to%0D%0Aknow+the+factors+related+to+the+role+of+Tapis+MSMEs+in+preserving+Lampung+tapis%0D%0Aculture%2C+to+know+the+relationship+between+the+role+of+MSMEs+in+preserving%0D%0ALampung+tapis+culture%2C+and+to+know+the+sustainability+Lampung+tapis+culture+in%0D%0ALugusari+Village%2C+Pagelaran+District%2C+Pringsewu+Regency.+This+research+was%0D%0Acarried+out+in+June+2024+at+Sanggar+Melati+Tapis%2C+Lugusari+Village%2C+Pagelaran%0D%0ADistrict%2C+Pringsewu+Regency.+The+research+methods+used+are+case+study+methods%0D%0Aand+quantitative+approaches.+Data+collection+was+carried+out+using+interview%0D%0Atechniques+using+questionnaires.+This+research+uses+quantitative+descriptive%0D%0Astatistical+analysis+and+Rank's+Spearman+correlation+statistical+analysis.+The%0D%0Aresults+of+the+research+show+that+MSMEs+play+a+role+as+providers+of+employment%0D%0Aopportunities%2C+local+economic+growth%2C+growth+of+innovation+and+creativity+as+well%0D%0Aas+marketing.+Related+factors+are+leader+ability%2C+group+atmosphere%2C%0D%0Acommunication+patterns%2C+coaching%2C+access+to+raw+material+assistance%2C+use+of%0D%0Atechnology+and+agency+support.+There+is+a+relationship+between+the+role+of%0D%0AMSMEs+and+the+preservation+of+Lampung+tapis+culture.%0D%0A%0D%0AKey+words%3A+MSMEs%2C+role%2Cculture%2C+preservation%2C+tapis.&rft.publisher=FAKULTAS+PERTANIAN&rft.date=2024-09-05&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F82991%2F1%2FABSTRAK%2520-%2520Hesti%2520Arani.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F82991%2F2%2FSKRIPSI%2520FULL%2520-%2520Hesti%2520Arani.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F82991%2F3%2FSKRIPSI%2520TANPA%2520BAB%2520PEMBAHASAN-2%2520-%2520Hesti%2520Arani.pdf&rft.identifier=++Hesti+%2C+Arani++(2024)+PERAN+USAHA+MIKRO+KECIL+MENENGAH+(UMKM)+DALAM+MELESTARIKAN+BUDAYA+LAMPUNG+MELALUI+USAHA+TAPIS+DI+DESA+LUGUSARI+KECAMATAN+PAGELARAN+KABUPATEN+PRINGSEWU+(Studi+Kasus+Sanggar+Melati+Tapis+di+Desa+Lugusari+Kecamatan+Pagelaran+Kabupaten+Pringsewu).++FAKULTAS+PERTANIAN%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F82991%2F