?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=DIPLOMASI+PUBLIK+THAILAND+DALAM+HALAL+TOURISM+TAHUN%0D%0A%0D%0A2015-2022&rft.creator=%09Robiyah%09%2C+-&rft.subject=300+Ilmu+sosial&rft.description=Penelitian+ini+bertujuan+untuk+mendeskripsikan+praktik+diplomasi+publik%0D%0AThailand+dalam+halal+tourism+dari+tahun+2015+hingga+2022.+Diplomasi+publik%0D%0Amenjadi+instrumen+Thailand+dalam+upaya+negara+untuk+mempromosikan+halal%0D%0Atourism+untuk+membentuk+citra+positifnya+sebagai+negara+yang+muslim+friendly+di%0D%0Amata+dunia+internasional.+Fokus+penelitian+ini+adalah+pada+tiga+proses+diplomasi%0D%0Apublik+menurut+Joseph+Nye+yakni+daily+communication%2C+strategic+communication%2C%0D%0Adevelopment+of+lasting+relationship.%0D%0APenelitian+ini+menggunakan+pendekatan+kualitatif+dengan+metode+studi%0D%0Apustaka+dan+dibantu+dengan+dokumentasi.+Adapun+data+yang+digunakan+dalam%0D%0Apenelitian+ini+adalah+data+sekunder%2C+yang+diperoleh+dari+e-book%2C+artikel%2C+jurnal%2C%0D%0Alaporan%2C+dokumen+dan+situs+internet.+Teknik+analisis+data+dalam+penelitian+ini%0D%0Amencakup+merangkum+data%2C+menampilkan+data%2C+dan+menyimpulkan+hasil.+Studi%0D%0Aini+mengadopsi+kerangka+diplomasi+publik+yang+terdiri+dari+tiga+aspek+utama%3A%0D%0Akomunikasi+sehari-hari%2C+komunikasi+strategis%2C+dan+hubungan+jangka+panjang.%0D%0ABerdasarkan+hasil+penelitian+dapat+disimpulkan+diplomasi+publik+yang%0D%0Aditerapkan+oleh+Thailand+meliputi+daily+communication+yang+memanfaatkan%0D%0Ateknologi+dan+media+massa+seperti+seperti+website+resmi%2C+Instagram%2C+YouTube%2C%0D%0ATwitter%2C+Facebook%2C+serta+membuat+aplikasi+smartphone+untuk+memudahkan%0D%0Awisatawan+muslim+dalam+melakukan+aktivitas+perjalanan+dan+ibadah.+Komunikasi%0D%0Astrategis+dilakukan+melalui+Thailand+Halal+Assembly+(THA)+dengan+mengadakan%0D%0Aacara+tahunan+yang+mengusung+konsep+yang+berbeda+setiap+tahunnya.+Sementara%0D%0Aupaya+membangun+hubungan+jangka+panjang+dilakukan+oleh+Thailand+Muslim%0D%0ATrade+Association+(TMTA)+dan+melalui+kerjasama+Indonesia-Malaysia-Thailand%0D%0AGrowth+Triangle+(IMT-GT).%0D%0AKata+kunci%3A+Thailand%2C+diplomasi+publik%2C+halal+tourism%2C+media+sosial%2C%0D%0Apariwisata.%0D%0AThis+research+aims+to+describe+Thailand's+public+diplomacy+practices+in+halal%0D%0Atourism+from+2015+to+2022.+Public+diplomacy+serves+as+an+instrument+for%0D%0AThailand's+efforts+to+promote+halal+tourism+to+shape+its+positive+image+as+a%0D%0AMuslim-friendly+country+in+the+international+arena.+The+specific+focus+of+this%0D%0Aresearch+is+on+three+public+diplomacy+processes+as+outlined+by+Joseph+S.+Nye%3A%0D%0Adaily+communication%2C+strategic+communication%2C+and+development+of+lasting%0D%0Arelationships.+This+research+adopts+a+qualitative+approach+with+a+literature+review%0D%0Amethod+supported+by+documentation.+The+data+used+in+this+study+are+secondary%0D%0Adata+obtained+from+e-books%2C+articles%2C+journals%2C+reports%2C+documents%2C+and+websites.%0D%0AData+analysis+techniques+include+summarizing+data%2C+presenting+data%2C+and+drawing%0D%0Aconclusions+from+the+findings.+This+study+adopts+a+framework+of+public%0D%0Adiplomacy+consisting+of+three+main+aspects%3A+daily+communication%2C+strategic%0D%0Acommunication%2C+and+long-term+relationships.+Based+on+the+research+findings%2C+it%0D%0Acan+be+concluded+that+Thailand's+public+diplomacy+includes+utilizing+daily%0D%0Acommunication+through+technology+and+mass+media+such+as+official+websites%2C%0D%0AInstagram%2C+YouTube%2C+Twitter%2C+Facebook%2C+and+developing+smartphone+applications%0D%0Ato+facilitate+Muslim+travelers+in+their+travel+and+worship+activities.+Strategic%0D%0Acommunication+is+carried+out+through+the+Thailand+Halal+Assembly+(THA)+by%0D%0A%0D%0Aorganizing+annual+events+with+different+concepts+each+year.+Efforts+to+build+long-%0D%0Aterm+relationships+are+undertaken+by+the+Thailand+Muslim+Trade+Association%0D%0A%0D%0A(TMTA)+and+through+cooperation+within+the+Indonesia-Malaysia-Thailand%0D%0AGrowth+Triangle+(IMT-GT).%0D%0AKeywords%3A+public+diplomacy%2C+halal+tourism%2C+social+media%2C+tourism.&rft.publisher=SOSIAL+DAN+ILMU+POLITIK&rft.date=2024-03-04&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F84018%2F1%2FABSTRAK%2520-%2520Robiyah.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F84018%2F3%2FSKRIPSI%2520FULL%2520-%2520Robiyah.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F84018%2F2%2FSKRIPSI%2520FULL%2520TANPA%2520PEMBAHASAN%2520-%2520Robiyah.pdf&rft.identifier=+++Robiyah+%2C+-++(2024)+DIPLOMASI+PUBLIK+THAILAND+DALAM+HALAL+TOURISM+TAHUN+2015-2022.++SOSIAL+DAN+ILMU+POLITIK%2C+UNIVERSITAS+LAMPUNG+.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F84018%2F