?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=PENGARUH+KONTEN+BERJUDUL+KAMU+JUGA+MANUSIA%2C+SEBUAH+DOKUMENTER+TENTANG+KESEHATAN+MENTAL+DI+AKUN+YOUTUBE+%E2%80%9CMENJADI+MANUSIA%E2%80%9D+TERHADAP+SIKAP+GEN+Z+DALAM+MENJAGA+KESEHATAN+MENTAL&rft.creator=Hema%2C+Lina&rft.subject=300+Ilmu+sosial&rft.description=Masyarakat+memiliki+gaya+hidup+baru+yang+bergantung+pada+perangkat+elektronik+sehingga+mampu+mempengaruhi+opini+publik+dan+perilaku+individu.+Salah+satu+medianya+yaitu+YouTube%2C+menduduki+persentase+pengguna+tertinggi+yang+didominasi+usia+18+tahun+keatas+(Gen+Z)+sejak+tahun+2020.+Gen+Z+antara+18-27+tahun+memiliki+risiko+yang+lebih+tinggi+mengalami+masalah+mental+akibat+penggunaan+media+sosial+berlebihan.+18%25+responden+kelahiran+tahun+1997-2012+yaitu+Gen+Z+merasa+kesehatan+mentalnya+buruk+dari+berbagai+aspek+kehidupan.+Akun+YouTube+Menjadi+Manusia+yang+dikenal+menyajikan+materi+tentang+kesehatan+mental+melalui+cara+storytelling+tentu+diharapkan+bisa+meningkatkan+pemahaman+penonton+khususnya+Gen+Z.+Oleh+karena+itu%2C+penelitian+ini+bertujuan+untuk+mengukur+seberapa+besar+pengaruh+konten+berjudul+Kamu+Juga+Manusia%2C+Sebuah+Dokumenter+Tentang+Kesehatan+Mental+di+akun+YouTuube+'Menjadi+Manusia'+terhadap+sikap+gen+z+dalam+menjaga+kesehatan+mental+dalam+sudut+pandang+teori+uses+and+effect.+Penelitian+ini+menggunakan+pendekatan+kuantitatif+dengan+metode+survei+kepada+100+responden.+hasil+penelitian+menunjukkan+terdapat+pengaruh+positif+yang+signifikan+dari+menonton+konten+berjudul+Kamu+Juga+Manusia+terhadap+sikap+gen+z+dalam+menjaga+kesehatan+mental+dengan+t+hitung+13%2C571+%3E+1%2C984+t+tabel+maka+H0+ditolak+dan+H1+diterima.+Serta+nilai+pengaruhnya+sebesar+65%2C3%25+dengan+kategori+kuat+yang+didasarkan+pada+uji+koefisien+determinasi.%0D%0A%0D%0AKata+kunci+%3A+YouTube%2C+Konten%2C+Kesehatan+Mental%2C+Gen+Z.%0D%0A%0D%0A%0D%0A%0D%0A%0D%0A%0D%0A%0D%0A%0D%0A%0D%0A%0D%0A%0D%0A%0D%0ASociety+has+a+new+lifestyle+that+relies+on+electronic+devices+that+can+influence+public+opinion+and+individual+behavior.+One+of+the+media%2C+YouTube%2C+has+the+highest+percentage+of+users+dominated+by+18+years+old+and+above+(Gen+Z)+since+2020.+Gen+Z+between+18-27+years+old+has+a+higher+risk+of+experiencing+mental+problems+due+to+excessive+social+media+use.+18%25+of+respondents+born+in+1997-2012%2C+Gen+Z%2C+felt+that+their+mental+health+was+poor+from+various+aspects+of+life.+The+YouTube+account+Menjadi+Manusia%2C+which+is+known+for+presenting+material+about+mental+health+through+storytelling%2C+is+certainly+expected+to+increase+the+understanding+of+the+audience%2C+especially+Gen+Z.+Therefore%2C+this+study+aims+to+determine+the+audience's+understanding+of+mental+health+through+storytelling.+Therefore%2C+this+study+aims+to+measure+how+much+influence+the+content+entitled+You+Are+Also+Human%2C+A+Documentary+About+Mental+Health+on+the+YouTuube+account+'Menjadi+Manusia'+has+on+Gen+Z's+attitude+towards+maintaining+mental+health+in+terms+of+the+uses+and+effects+theory.+This+study+uses+a+quantitative+approach+with+a+survey+method+to+100+respondents.+the+results+showed+that+there+was+a+significant+positive+effect+of+watching+content+entitled+Kamu+Juga+Manusia+on+the+attitude+of+gen+z+in+maintaining+mental+health+with+t+count+13.571%3E+1.984+t+table+then+H0+was+rejected+and+H1+was+accepted.+And+the+influence+value+is+65.3%25+with+a+strong+category+based+on+the+coefficient+of+determination+test.%0D%0A%0D%0AKeywords%3A+YouTube%2C+Content%2C+Mental+Health%2C+Gen+Z.&rft.publisher=ILMU+SOSIAL+DAN+ILMU+POLITIK&rft.date=2025-03-03&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F86030%2F1%2FAbstrak%2520Hemalina_2116031005.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F86030%2F2%2FSkripsi%2520Hemalina_2116031005.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F86030%2F3%2FSkripsi%2520Tanpa%2520Pembahasan%2520Hemalina_2116031005.pdf&rft.identifier=++Hema%2C+Lina++(2025)+PENGARUH+KONTEN+BERJUDUL+KAMU+JUGA+MANUSIA%2C+SEBUAH+DOKUMENTER+TENTANG+KESEHATAN+MENTAL+DI+AKUN+YOUTUBE+%E2%80%9CMENJADI+MANUSIA%E2%80%9D+TERHADAP+SIKAP+GEN+Z+DALAM+MENJAGA+KESEHATAN+MENTAL.++ILMU+SOSIAL+DAN+ILMU+POLITIK%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F86030%2F