?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=PEMASARAN+LADA+LAMPONGSCHE+DISTRICTEN%0D%0A%0D%0ATAHUN+1911-1925%0D%0A&rft.creator=+RIZKY+%2C+PAHLEVI&rft.subject=370+Pendidikan&rft.subject=909+Sejarah+dunia&rft.description=Perkebunan+menjadi+salah+satu+aspek+penting+dalam+perkembangan+perekonomian%0D%0APemerintah+Kolonial+Belanda+khususnya+pada+abad+20.+Pada+Tahun+1911-1925%0D%0Aterdapat+permasalahan+pemasaran+lada+Lampongsche+Districten%2C+diantaranya%0D%0Aketidaksesuaian+bill+of+lading+yang+terjadi+pada+Tahun+1911+di+New+York%2C+terjadi%0D%0APerang+Dunia+I+yang+menyebabkan+perubahan+politik+ekonomi+masyarakat+Eropa%2C%0D%0Adan+terjadi+perang+antara+Turki+dan+Inggris+yang+menyebabkan+fluktuasi%0D%0Apemasaran+lada.+Tujuan+dari+penelitian+ini+adalah+untuk+mengidentifikasi%0D%0Apemasaran+lada+Lampongsche+Districten+Tahun+1911-1925.+Metode+yang%0D%0Adigunakan+dalam+penelitian+ini+adalah+metode+historis+yang+meliputi+heuristik%0D%0Amerupakan+tahap+pengumpulan+sumber.+Kritik+merupakan+tahap+menguji%0D%0Aontensititas+sumber.+Interpretasi+merupakan+tahap+menginterpretasikan.+Tahap%0D%0Aterakhir+adalah+historiografi+yang+merupakan+tahap+penulisan.+Teknik%0D%0Apengumpulan+data+yang+digunakan+dalam+penelitian+ini+yaitu+teknik+dokumentasi%2C%0D%0Adan+teknik+studi+pustaka.+Adapun+teknik+analisis+data+yang+digunakan+adalah%0D%0Ateknik+analisis+data+historis.+Hasil+dari+penelitian+ini+mengidentifikasi+bahwa%0D%0Aterdapat+empat+komponen+dalam+pemasaran+lada+Lampongsche+Districten%2C+yaitu%0D%0Aproduk%2C+harga%2C+tempat+(distribusi)%2C+dan+promosi.+Keempat+komponen+tersebut%0D%0Aseperti+produk+yang+berupa+lada+peper+nigrum%2C+harga+lada+Lampongsche%0D%0ADistricten+yang+mengalami+fluktuasi%2C+tempat+yang+terdiri+dari+Rotterdam%2C%0D%0AAmsterdam%2C+dan+London%2C+dan+promosi+berupa+iklan+dalam+koran+yang+dikeluarkan%0D%0APemerintah+Kolonial+Belanda+seperti+Advertentie+Masbode+yang+diterbitkan+pada%0D%0A31+Oktober+Tahun+1914.%0D%0AKata+Kunci%3A+Pemasaran+Lada%2C+Lampongsche+Districten+Tahun+1911-1925.%0D%0A%0D%0AABSTRACT%0D%0A%0D%0AMARKETING+PEPER+LAMPONGSCHE+DISTRICTEN%0D%0A%0D%0AYEARS+1911-1925%0D%0A%0D%0ABy%0D%0A%0D%0ARIZKY+PAHLEVI%0D%0A%0D%0APlantations+became+an+important+aspect+in+the+economic+development+of+the%0D%0ADutch+Colonial+Government%2C+especially+in+the+20th+century.+In+1911-1925+there%0D%0Awere+problems+with+pepper+marketing.+Lampong+Districts%2C+including%0D%0Ainconsistencies+bill+of+lading+which+occurred+in+1911+in+New+York%2C+World+War+I%0D%0Aoccurred+which+caused+changes+in+the+political+economy+of+European+society%2C+and%0D%0Aoccurred+the+war+between+T%C3%BCrkiye+and+England+which+caused+fluctuations+in%0D%0Apepper+marketing.+The+aim+of+this+research+is+to+identify+pepper+marketing%0D%0ALampong+Districts+1911-1925.+The+method+used+in+this+research+is+a+historical%0D%0Amethod+which+includes+heuristics+as+a+source+collection+stage.+Criticism+is+the%0D%0Astage+of+testing+the+authenticity+of+the+source.+Interpretation+is+the+interpreting%0D%0Astage.+The+final+stage+is+historiography+which+is+the+writing+stage.+The+data%0D%0Acollection+techniques+used+in+this+research+are+documentation+techniques+and%0D%0Alibrary+study+techniques.+The+data+analysis+technique+used+is+historical+data%0D%0Aanalysis+technique.+The+results+of+this+research+identified+that+there+are+four%0D%0Acomponents+in+pepper+marketing+Lampong+Districts%2C+namely+product%2C+price%2C+place%0D%0A(distribution)%2C+and+promotion.+These+four+components+are+like+products+in+the%0D%0Aform+of+pepper+black+pepper%2C+the+price+of+pepper+Lampong+Districts+which%0D%0Aexperienced+fluctuations%2C+places+consisting+of+Rotterdam%2C+Amsterdam+and+London%2C%0D%0Aand+promotions+in+the+form+of+advertisements+in+newspapers+issued+by+the+Dutch%0D%0AColonial+Government+such+as+Advertisement+Masbode+which+was+published+on%0D%0AOctober+31+1914.%0D%0AKeywords%3A+Pepper+Marketing%2C+Lampong+Districts+1911-1925.&rft.publisher=FAKULTAS+KEGURUAN+DAN+ILMU+PENDIDIKAN&rft.date=2024-06-20&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F87023%2F1%2F1.%2520ABSTRAK%2520-%2520Rizky%2520Pahlevi.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F87023%2F2%2F2.%2520SKRIPSI%2520FULL%2520-%2520Rizky%2520Pahlevi.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F87023%2F3%2F3.%2520SKRIPSI%2520TANPA%2520BAB%2520PEMABAHASAN%2520-%2520Rizky%2520Pahlevi.pdf&rft.identifier=+++RIZKY+%2C+PAHLEVI++(2024)+PEMASARAN+LADA+LAMPONGSCHE+DISTRICTEN+TAHUN+1911-1925.++FAKULTAS+KEGURUAN+DAN+ILMU+PENDIDIKAN%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F87023%2F