?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=GASTRODIPLOMASI+SEBAGAI+STRATEGI+PENINGKATAN%0D%0APARIWISATA+TIONGKOK+PASCA+COVID+19+&rft.creator=RAFLY+%2C+ARDIDA+&rft.subject=320+Ilmu+politik+(politik+dan+pemerintahan)&rft.description=+%0D%0A+Gastrodiplomasi+menjadi+salah+satu+strategi+utama+Tiongkok+dalam%0D%0Amemperbaiki+pariwisata+pasca+pandemi+COVID-19.+Pandemi+COVID-19%0D%0Amemberikan+dampak+signifikan+terhadap+sektor+pariwisata+Tiongkok.++Strategi%0D%0AGastrodiplomasi+yang+diterapkan+oleh+Tiongkok+melalui+promosi+kuliner+untuk%0D%0Ameningkatkan+daya+tarik+wisatawan+Internasional+meningkat+pesat+pasca+pandemi.%0D%0APenelitian+ini+bertujuan+untuk+menganalisis+peran+gastrodiplomasi+dalam+strategi%0D%0Apeningkatan+pariwisata+Tiongkok+pasca+COVID-19%2C+serta+bagaimana+budaya%0D%0Akuliner+dan+sosial+media+dapat+menjadi+kekuatan+utama+dalam+menarik+wisatawan%0D%0Aasing+untuk+berkunjung+kembali+ke+Tiongkok.+Metode+yang+digunakan+dalam%0D%0Apenelitian+ini+adalah+studi+literatur+dan+Archival+Studi%2C+dengan+fokus+pada%0D%0Apenggunaan+media+sosial%2C+festival+kuliner%2C+serta+promosi+makanan+khas+Tiongkok%0D%0Asebagai+bagian+dari+diplomasi+kuliner.+Hasil+penelitian+menunjukkan+bahwa+strategi%0D%0AGastrodiplomasi+Tiongkok+mampu+memperkenalkan+keanekaragaman+kuliner+khas%0D%0Anegara+Tiongkok+yang+kaya+dan+tradisional.+Strategi+ini+berfungsi+sebagai+daya+tarik%0D%0Atambahan+bagi+wisatawan+yang+ingin+menjelajahi+budaya+lokal+dengan%0D%0Amenggunakan+kuliner.+Penggunaan+platform+digital+dan+media+sosial+dapat%0D%0Amemperluas+jangkauan+promosi+dengan+meningkatkan+jumlah+wisatawan+asing+dan%0D%0Apemulihan+sektor+pariwisata.+Dengan+demikian%2C+strategi+Gastrodiplomasi+menjadi%0D%0Asalah+satu+strategi+yang+efektif+dalam+memperkuat+posisi+Tiongkok+sebagai%0D%0Adestinasi+wisata+global+Pasca-pandemi.+%0D%0A%0D%0AKata+Kunci+%3A+Gastrodiplomasi%2C+Pariwisata%2C+Tiongkok%2C+COVID-19%2C+Diplomasi++%0D%0A++Kuliner%2C+Pemulihan+Ekonomi.++++++++++%0D%0A+++Gastrodiplomacy+was+one+of+China's+main+strategies+in+improving+tourism%0D%0Aafter+the+COVID-19+pandemic.+The+COVID-19+pandemic+had+a+significant+impact%0D%0Aon+China's+tourism+sector.+The+Gastrodiplomacy+strategy+implemented+by+China%0D%0Athrough+culinary+promotion+to+increase+the+attractiveness+of+international+tourists%0D%0Arapidly+increased+after+the+pandemic.+This+study+aimed+to+analyze+the+role+of%0D%0Agastrodiplomacy+in+China's+tourism+improvement+strategy+after+COVID-19%2C+as+well%0D%0Aas+how+culinary+culture+and+social+media+became+the+main+force+in+attracting+foreign%0D%0Atourists+to+return+to+China.+The+methods+used+in+this+study+were+literature+studies%0D%0Aand+Archival+Studies%2C+focusing+on+the+use+of+social+media%2C+culinary+festivals%2C+and%0D%0Athe+promotion+of+Chinese+specialties+as+part+of+culinary+diplomacy.+The+results+of%0D%0Athe+study+showed+that+China's+Gastrodiplomacy+strategy+was+able+to+introduce+the%0D%0Arich+and+traditional+culinary+diversity+of+China.+This+strategy+served+as+an+additional%0D%0Aattraction+for+tourists+who+wanted+to+explore+local+culture+through+culinary%0D%0Aexperiences.+The+use+of+digital+platforms+and+social+media+expanded+the+reach+of%0D%0Apromotions+by+increasing+the+number+of+foreign+tourists+and+contributing+to+the%0D%0Arecovery+of+the+tourism+sector.+Thus%2C+the+Gastrodiplomacy+strategy+proved+to+be%0D%0Aone+of+the+effective+strategies+in+strengthening+China's+position+as+a+global+tourist%0D%0Adestination+post-pandemic.+%0D%0AKeywords%3A+Gastrodiplomacy%2C+Tourism%2C+China%2C+COVID-19%2C+Culinary+Diplomacy%2C+%0D%0A+++++++++Economic+Recovery.++%0D%0A+&rft.publisher=FAKULTAS+ILMU+SOSIAL+DAN+ILMU+POLITIK+&rft.date=2025-04-16&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F87643%2F1%2FABSTRAK.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F87643%2F2%2FSKRIPSI%2520FULL.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F87643%2F3%2FSKRIPSI%2520FULL%2520TANPA%2520PEMBAHASAN.pdf&rft.identifier=++RAFLY+%2C+ARDIDA+++(2025)+GASTRODIPLOMASI+SEBAGAI+STRATEGI+PENINGKATAN+PARIWISATA+TIONGKOK+PASCA+COVID+19.++FAKULTAS+ILMU+SOSIAL+DAN+ILMU+POLITIK+%2C+UNIVERSITAS+LAMPUNG.+++++&rft.relation=http%3A%2F%2Fdigilib.unila.ac.id%2F87643%2F