?url_ver=Z39.88-2004&rft_id=2116031045&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=STRATEGI+KOMUNIKASI+UPTD+PPA+DINAS+PEMBERDAYAAN%0D%0APEREMPUAN+PERLINDUNGAN+ANAK+PENGENDALIAN+PENDUDUK%2C%0D%0ADAN+KELUARGA+BERENCANA+(P3AP2KB)+KABUPATEN+PRINGSEWU%0D%0ADALAM+PENANGANAN+KASUS+KEKERASAN+TERHADAP+PEREMPUAN&rft.creator=RAHIL+ILIYA+%2C+GUSTIAN&rft.subject=300+Ilmu+sosial&rft.subject=320+Ilmu+politik+(politik+dan+pemerintahan)&rft.subject=380+Perdagangan%2C+komunikasi%2C+dan+transportasi&rft.description=Kekerasan+terhadap+perempuan+masih+menjadi+perhatian+serius+yang+memerlukan%0D%0Apenanganan+yang+terstruktur+dan+terpadu.+Di+Kabupaten+Pringsewu%2C+ditemukan+bahwa%0D%0Aterdapat+banyak+kasus+kekerasan+ini+yang+tidak+terlaporkan+akibat+ketidakpercayaan%0D%0Akorban+dan+keluarga+terhadap+sistem+layanan+yang+tersedia.+Penelitian+ini+bertujuan%0D%0Auntuk+mengidentifikasi+strategi+komunikasi+yang+diterapkan+oleh+UPTD+PPA+Dinas%0D%0AP3AP2KB+Kabupaten+Pringsewu+dalam+penanganan+kasus+kekerasan+terhadap%0D%0Aperempuan.+Penelitian+ini+menggunakan+pendekatan+deskriptif+kualitatif+dengan+teknik%0D%0Apengumpulan+data+melalui+wawancara+mendalam%2C+observasi%2C+dan+dokumentasi.%0D%0AInforman+terdiri+dari+kepala+UPTD%2C+konselor%2C+psikolog%2C+dan+keluarga+korban.%0D%0APenelitian+ini+dianalisis+berdasarkan+lima+tahapan+strategi+komunikasi+menurut+Hafied%0D%0ACangara%2C+yaitu%3A+penelitian%2C+perencanaan%2C+pelaksanaan%2C+evaluasi%2C+dan+pelaporan.+Selain%0D%0Aitu%2C+digunakan+pula+model+komunikasi+persuasif+McGuire+untuk+melihat+efektivitas%0D%0Astrategi+dalam+membangun+perhatian%2C+pemahaman%2C+penerimaan%2C+kepemilikan+pesan%2C%0D%0Adan+tindakan+dari+komunikan.+Hasil+penelitian+menunjukkan+bahwa+strategi%0D%0Akomunikasi+yang+diterapkan+oleh+UPTD+PPA+Kabupaten+Pringsewu+bersifat+empatik%0D%0Adan+adaptif.+Strategi+ini+cukup+efektif+dalam+membangun+kepercayaan+korban+dan%0D%0Akeluarga.+Strategi+ini+tidak+hanya+mencakup+penyampaian+informasi%2C+tetapi+juga%0D%0Amembangun+kepercayaan+korban+dan+keluarga%2C+menyesuaikan+pendekatan+komunikasi%0D%0Adengan+kondisi+psikologis+korban%2C+serta+melibatkan+berbagai+pihak+dalam+proses%0D%0Apenanganan.+Pendekatan+ini+dijalankan+secara+bertahap+sesuai+tahapan+strategi%0D%0Akomunikasi+menurut+Hafied+Cangara%2C+serta+memperhatikan+efektivitas+pesan%0D%0Aberdasarkan+model+komunikasi+persuasif+McGuire+untuk+mendorong+korban+agar%0D%0Abersedia+menerima+pendampingan+secara+menyeluruh.%0D%0AKata+Kunci%3A+Kekerasan+Terhadap+Perempuan%2C+Strategi+Komunikasi%2C+UPTD+PPA.%0D%0A%0D%0AViolence+against+women+remains+a+serious+concern+that+requires+a+structured+and%0D%0Aintegrated+response.+In+Pringsewu+Regency%2C+many+cases+of+such+violence+go%0D%0Aunreported+due+to+victims%E2%80%99+and+their+families%E2%80%99+lack+of+trust+in+the+available+service%0D%0Asystems.+This+study+aims+to+identify+the+communication+strategies+implemented+by+the%0D%0AUPTD+PPA+of+the+Department+of+Women+Empowerment%2C+Child+Protection%2C+Population%0D%0AControl%2C+and+Family+Planning+(P3AP2KB)+in+handling+cases+of+violence+against%0D%0Awomen.+This+research+uses+a+descriptive+qualitative+approach%2C+with+data+collected%0D%0Athrough+in-depth+interviews%2C+observation%2C+and+documentation.+Informants+include+the%0D%0Ahead+of+UPTD%2C+counselors%2C+psychologists%2C+and+victims%E2%80%99+families.+The+analysis+is+based%0D%0Aon+the+five+stages+of+communication+strategy+proposed+by+Hafied+Cangara%3A+research%2C%0D%0Aplanning%2C+implementation%2C+evaluation%2C+and+reporting.+Additionally%2C+McGuire%E2%80%99s+model%0D%0Aof+persuasive+communication+is+used+to+assess+the+effectiveness+of+the+strategies+in%0D%0Abuilding+attention%2C+comprehension%2C+acceptance%2C+retention%2C+and+action+among%0D%0Acommunicants.+The+findings+show+that+the+communication+strategies+applied+by+UPTD%0D%0APPA+Pringsewu+are+empathetic+and+adaptive.+These+strategies+are+reasonably+effective%0D%0Ain+building+trust+with+victims+and+their+families.+They+not+only+involve+information%0D%0Adelivery+but+also+emphasize+trust-building%2C+psychological+adaptation%2C+and+the%0D%0Ainvolvement+of+multiple+stakeholders+in+the+case-handling+process.+The+strategies+are%0D%0Aimplemented+gradually%2C+following+the+stages+of+communication+planning%2C+and+consider%0D%0Athe+persuasive+effectiveness+of+messages+to+encourage+victims+to+accept%0D%0Acomprehensive+assistance.%0D%0AKeywords%3A+Violence+Against+Women%2C+Communication+Strategy%2C+UPTD+PPA.&rft.publisher=FAKULTAS+ILMU+SOSIAL+DAN+ILMU+POLITIK&rft.date=2025-06-17&rft.type=Skripsi&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F89605%2F1%2FABSTRAK.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F89605%2F2%2FSKRIPSI%2520FULL.pdf&rft.format=text&rft.identifier=http%3A%2F%2Fdigilib.unila.ac.id%2F89605%2F3%2FSKRIPSI%2520TANPA%2520BAB%2520PEMBAHASAN.pdf&rft.identifier=++RAHIL+ILIYA+%2C+GUSTIAN++(2025)+STRATEGI+KOMUNIKASI+UPTD+PPA+DINAS+PEMBERDAYAAN+PEREMPUAN+PERLINDUNGA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