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Raisa, Adelia Purwanti (2024) PENGARUH CITRA MEREK TERHADAP PENDEKATAN KONSUMEN DAN DAMPAKNYA PADA LOYALITAS KOMUNITAS AKTIF KESEHATAN DI BANDAR LAMPUNG (Studi Pada Produk Gula Rendah Kalori PT Nutrifood Indonesia). EKONOMI DAN BISNIS, UNIVERSITAS LAMPUNG .
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