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MUHAMMAD , IZZATUL HAQ (2023) FACTORS INFLUENCING YOUNG INDONESIAN CONSUMERS’ ONLINE UTILIZATION INTENTION CASE STUDY: EFFECT OF TECHNOLOGY ACCEPTANCE, ELECTRONIC WORD OF MOUTH, AND PRICE SETTING ON UNIVERSITY OF LAMPUNG STUDENTS’ PURCHASE INTENTION OF NETFLIX STREAMING SERVICE. FAKULTAS EKONOMI DAN BISNIS , UNIVERSITAS LAMPUNG .