Dedeh Ismayanti, 1113034021 (2015) PENGEMBANGAN OBJEK WISATA AGROWISATA BALAI BENIH INDUK HORTIKULTURA KECAMATAN PEKALONGAN KABUPATEN LAMPUNG TIMUR TAHUN 2014. Fakultas Keguruan dan Ilmu Pendidikan, Universitas Lampung.
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Abstract
Penelitian ini dilakukan untuk mengetahui strategi pengembangan objek wisata yang ada pada kawasan agrowisata Balai Benih Induk Hortikultura (BBIH) Kecamatan Pekalongan, Kabupaten Lampung Timur. Penelitian menggunakan metode survei. Objek penelitian adalah pengembangan objek wisata agrowisata Balai Benih Induk Hortikultura (BBIH) Kecamatan Pekalongan, Kabupaten Lampung Timur dan subjek penelitian yaitu agrowisata Balai Benih Induk Hortikultura (BBIH) Kecamatan Pekalongan, Kabupaten Lampung Timur. Pengumpulan data dilakukan dengan observasi, wawancara terstruktur, dan dokumentasi. Teknik analisis data dilakukan dengan cara deskriptif kualitatif, dimana data yang diperoleh akan dianalisis dengan menggunakan analisis SWOT. Dari hasil penelitian tentang pengembangan objek wisata agrowisata BBIH Kecamatan Pekalongan Kabupaten Lampung Timur tahun 2014, maka hal yang dapat disimpulkan yaitu: (1) Terdapat empat jenis alternatif strategi pengembangan agrowisata BBIH Pekalongan yang perlu dilakukan yaitu, strategi SO (Strength and Opportunities), Strategi WO (Weakness and Oppotunities), Strategi ST (Strength and Threats), dan Strategi WT (Weakness and Threaths). (2) Keberhasilan pengembangan pariwisata ditentukan oleh 3 faktor yaitu, tersedianya objek dan daya tarik wisata, adanya fasilitas accessibility yaitu sarana dan prasarana, sehingga memungkinkan wisatawan mengunjungi suatu daerah atau kawasan wisata, dan terjadinya fasilitas amenities yaitu sasaran kepariwisataan yang dapat memberikan kenyamanan kepada masyarakat. Kata Kunci: Agrowisata, BBIH, Pengembangan, Strategi. This study is conducted to determine the development strategy of attractions that exist in the area of Balai Benih Induk Hortikultura (BBIH) Agro tourism Pekalongan Subdistrict, East Lampung. It used survey method. The object of research was the development of Balai Benih Induk Hortikultura (BBIH) Agro tourism Pekalongan Subdistrict, East Lampung and the subject of research was Balai Benih Induk Hortikultura (BBIH) Agro tourism Pekalongan Subdistrict, East Lampung. Data was collected through observation, structured interviews, and documentation. Techniques of data analysis were done by using qualitative description, where the data obtained would be analyzed using SWOT analysis. From the results of research on the development of agro-tourism attraction BBIH Pekalongan District of East Lampung year in 2014, then it can be concluded that: (1) There are four types of alternative agro-tourism development strategy BBIH Pekalongan that needs to be done, namely, strategy SO (Strengths and Opportunities), Strategy WO (Weakness and oppotunities), Strategy ST (Strength and Threats), and Strategy WT (Weakness and Threaths). (2) The success of tourism development is determined by three factors, namely, the availability of objects and tourist attraction, their accessibility facilities are facilities and infrastructure, allowing tourists to visit a local or a tourist area, and the suit is the target of tourism facilities that can provide comfort to the community . Keywords: Agro Tourism, BBIH, Development, Strategy.
| Item Type: | Other |
|---|---|
| Subjects: | A General Works = Karya Karya Umum |
| Divisions: | FKIP > Prodi Pendidikan Geografi IPS |
| Depositing User: | 2542058 . Digilib |
| Date Deposited: | 18 Feb 2015 07:21 |
| Last Modified: | 18 Feb 2015 07:21 |
| URI: | http://digilib.unila.ac.id/id/eprint/7174 |
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