Raisa Diti, 1014023089 (2014) HUBUNGAN ANTARA KARAKTERISTIK WIRAUSAHAWAN DENGAN KEBERHASILAN USAHA INDUSTRI KECIL KEMPLANG (Kasus di Industri Kecil Kemplang Kampung Sekip Rahayu, Kota Bandar Lampung). Fakultas Pertanian, Universitas Lampung.
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Abstract
Abstrak Bahasa Indonesia Penelitian ini bertujuan untuk mengetahui karakteristik wirausahawan kemplang di Kampung Sekip Rahayu, mengetahui keberhasilan usaha wirausahawan kemplang dan mengetahui hubungan antara karakteristik wirausahawan dengan keberhasilan usaha industri kecil kemplang. Penelitian dilaksanakan di Kampung Sekip Rahayu, Kecamatan Bumi Waras, Kota Bandar Lampung. Metode penelitian yang digunakan adalah sensus. Responden penelitian adalah seluruh wirausahawan kemplang di Kampung Sekip Rahayu sebanyak 30 orang. Data dianalisis dengan analisis deskriptif yaitu modus dan kategorisasi, serta analisis verifikatif menggunakan korelasi Rank Spearman. Hasil penelitian menunjukkan bahwa wirausahawan kemplang di Kampung Sekip Rahayu secara umum telah memiliki sikap percaya diri, berorientasi tugas dan hasil, berani mengambil risiko, orientasi masa depan, dan kerja keras. Tingkat keberhasilan usaha wirausahawan kemplang secara umum masih berada pada kategori sedang, sejalan dengan perkembangan usaha dan pengalaman berwirausaha. Karakteristik wirausahawan berupa percaya diri, berorientasi tugas hasil, orientasi masa depan, dan kerja keras memiliki hubungan yang signifikan dengan keberhasilan usaha, sedangkan berani mengambil risiko tidak memiliki hubungan yang signifikan. Abstract Bahasa Inggris This study aims to determine : the characteristics of kemplang’s entrepreneurs in Sekip Rahayu Village, the success of a business kemplang’s entrepreneur, and the relations between entrepreneurs characteristics with business success of kemplang small industry in Sekip Rahayu Village, Bandar Lampung City. The research was conducted in the Sekip Rahayu Village, District Bumi Waras, Bandar Lampung city. The research method used is census. The respondents research are the whole entrepreneurs kemplang in Sekip Rahayu Village which are 30 entrepreneurs. Data were analyzed with descriptive analysis and categorization mode, as well as verification analysis using Spearman rank correlation. The results showed that the kemplang’s entrepreneur in Sekip Rahayu Village generaly have the confidence attitude, task and result oriented, taking risks bravery, future oriented, and hard-working. The success level of kemplang’s entrepreneur in Kampung Sekip Rahayu commonly were still in the moderate category. The entrepreneurs characteristics such as confidence, task and result oriented, future oriented, and hard-working have a significant relationship with business success, while taking risk bravery does not have a significant relationship.
| Item Type: | Other |
|---|---|
| Subjects: | A General Works = Karya Karya Umum |
| Divisions: | Fakultas Pertanian > Prodi Agribisnis |
| Depositing User: | 0599958 . Digilib |
| Date Deposited: | 02 Jan 2015 02:13 |
| Last Modified: | 02 Jan 2015 02:13 |
| URI: | http://digilib.unila.ac.id/id/eprint/6323 |
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